Esri

Speeds innovation with IBM PureApplication System and IBM PureData System for Analytics

Published on 16-Apr-2013

"With the IBM PureData System for Analytics, we can reduce the time to analyze complex GIS data from days to minutes—a more than 98 percent improvement." - Steve Trammell, Strategic Alliances Marketing Manager, Corporate Alliances and IT Marketing, Esri

Customer:
Esri

Industry:
Computer Services

Deployment country:
United States

Solution:
PureApplication System, PureData System for Analytics (powered by Netezza technology), PureSystems, Big Data, Big Data & Analytics, Big Data & Analytics: Improve IT

Overview

Government agencies have deployed Esri technology to support everything from city planning to traffic management to disaster relief efforts. Housing organizations use the technology to develop feasibility studies for new developments. Environmental groups use it to track the spread of disease among wildlife populations.

Business need:
Esri wanted to reduce the time to deploy new geographic information system (GIS) solutions and enable its clients to analyze complex GIS-related queries more quickly.

Solution:
Using IBM® PureSystems™ offerings, Esri is helping its clients reduce costs, save time and speed innovation in the use of complex GIS data.

Benefits:
Reduces deployment times by weeks and months and decreases time to analyze data by over 98 percent (from days to minutes), allowing Esri to rapidly help customers respond to time-critical situations and answer complex, data-intensive questions.

Case Study

For more than 40 years, Esri has been providing organizations worldwide with advanced geographic information system (GIS) technology. More than 350,000 organizations around the globe use the company’s software, including 24,000 federal, state and local governments.

Government agencies have deployed Esri technology to support everything from city planning to traffic management to disaster relief efforts. Housing organizations use the technology to develop feasibility studies for new developments. Environmental groups use it to track the spread of disease among wildlife populations.

However, while their uses are varied, these organizations have a common requirement, says Steve Trammell, strategic alliances marketing manager, Corporate Alliances and IT Marketing for Esri.

“Mapping is very data intensive,” says Trammell. “These organizations need the ability to quickly deploy devices to handle large volumes of data and they need the ability to quickly analyze this data.”

Cutting deployment times dramatically helps agencies obtain answers faster

As an IBM Business Partner for more than two decades, Esri has worked closely with IBM to deliver a comprehensive GIS solution to its clients. For Trammell, the introduction of the IBM PureApplication™ System, part of the IBM family of expert integrated systems, will help Esri accelerate the deployment of innovative GIS solutions that are critical to government operations. The faster the deployment, Trammell says, the faster government agencies can respond to time-critical situations and answer complex, data-intensive questions.

“It used to be that we’d need weeks and months to implement new hardware,” says Trammell. “With the IBM PureApplication System that just goes away. I equate it to installing a refrigerator. You wheel it in, plug it in and make sure the icemaker is hooked up. It’s almost that simple.”

Cloud capabilities help accelerate disaster response

Because the IBM PureSystems offerings are built for cloud computing, Esri clients can rapidly deploy GIS solutions in private, public and hybrid cloud environments.

“Our clients really appreciate the fact that the PureSystems family is cloud ready,” says Trammell. “We deal with a lot of hybrid clouds, especially in the federal space where agencies need their data behind their firewall but want to access our base maps via the cloud. We can deploy our application on the IBM PureApplication System in the cloud and support on-site spatial in-database analytics on the IBM PureData System for Analytics. And it’s a win-win for everybody. They don’t have to worry about keeping the geographic data up-to-date and working in their environment. The platform’s security features also make us much more comfortable going into those environments.”

For Esri, being cloud ready is of particular importance when helping agencies respond to disasters.

“We do a lot of work in disaster management,” adds Trammell. “If there’s a major disaster in the world—flooding in Southeast Asia, the tsunami in Japan, Hurricane Sandy—we need to help agencies gather all the available data and bring that into a common operations center. The quicker we can deploy a cloud-ready system, the quicker we can help these agencies answer life-and-death questions: How many people need assistance? How do we get aid to these places? Where do we need to deploy assets? That’s one thing that caught my attention when I first saw the PureSystems offering—how quickly we could get up and running and actually make a difference.”

Reducing query response times from days to less than an hour

Trammell also expects that the IBM PureData™ System for Analytics offering will help Esri clients reduce the time to analyze data from days to minutes.

“We see an opportunity to help clients obtain answers to problems that require complex data much more quickly,” says Trammell. “For example, we have some customers that maintain the official mapping for their countries—roads, coastlines, county and state boundaries. And they’re often asked questions by their customers that would seem relatively simple: ‘What’s the most remote spot in the country? What area is the hardest to get to? How much beach do we have on our coast?’ But answering these questions requires a lot of computational horsepower. And it often takes days to get the answers. With the IBM PureData System for Analytics, we can reduce the time to analyze complex GIS data from days to minutes—a more than 98 percent improvement.”

These huge performance gains result from embedding the geospatial analytic capabilities in the database itself, thus reducing unnecessary data movement while leveraging the high-performance, massively parallel processing (MPP) architecture of the PureData System for Analytics.

“We’ve seen PureSystems go up against some competitors in this space and it has yet to lose,” says Trammell.

For more information

To learn more about the IBM PureSystems family, please contact your IBM representative or IBM Business Partner, or visit the following website: ibm.com/puresystems

For more information about Esri, visit: www.esri.com

Products and services used

IBM products and services that were used in this case study.

Software:
PureData System for Analytics (powered by Netezza technology), PureApplication System

Legal Information

© Copyright IBM Corporation 2013 IBM Corporation Software Group Route 100 Somers, NY 10589 Produced in the United States of America April 2013 IBM, the IBM logo, ibm.com, PureApplication, PureData, and PureSystems are trademarks of International Business Machines Corp., registered in many jurisdictions worldwide. Other product and service names might be trademarks of IBM or other companies. A current list of IBM trademarks is available on the web at “Copyright and trademark information” at ibm.com/legal/copytrade.shtml This document is current as of the initial date of publication and may be changed by IBM at any time. Not all offerings are available in every country in which IBM operates. The performance data and client examples cited are presented for illustrative purposes only. Actual performance results may vary depending on specific configurations and operating conditions. It is the user’s responsibility to evaluate and verify the operation of any other products or programs with IBM products and programs. THE INFORMATION IN THIS DOCUMENT IS PROVIDED “AS IS” WITHOUT ANY WARRANTY, EXPRESS OR IMPLIED, INCLUDING WITHOUT ANY WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND ANY WARRANTY OR CONDITION OF NON-INFRINGEMENT. IBM products are warranted according to the terms and conditions of the agreements under which they are provided. Esri’s GIS solution is not an IBM product or offering. Esri’s GIS solution is sold or licensed, as the case may be, to users under Esri’s terms and conditions, which are provided with the product or offering. Availability, and any and all warranties, services and support for Esri’s GIS solution is the direct responsibility of, and is provided directly to users by, Esri.