While the pace of business and the speed of content continue to accelerate, so does the demand to reach your audiences through a rich and robust online experience, through multiple channels and devices. IBM's Digital Experience software is uniquely designed to help create, manage, simplify and integrate your processes to meet these demands by incorporating capabilities such as:
Mobile Experiences: Build engaging mobile experiences that display perfectly on smart phones, tablets or computers. Content and mobile applications can be dynamically rendered on any device, giving marketers more flexibility in creating engaging sites for users across all digital touch points. Learn More
Analytics & Optimization: Enhanced tagging, SEO capabilities and integration with IBM Enterprise Marketing Management solutions provide social listening and analysis tools as well as out of the box Web In-context analytics. You can easily measure performance, understand user needs and develop targeted campaigns. Learn More
Rich Media Management: IBM has simplified the process of editing, publishing and managing Web content. Teams can incorporate rich media across both Web and mobile channels without having to rely on support from IT and create more targeted experiences for their customers. Learn More
Social Technologies: Become more agile with the ability to conduct in-place, real-time Web page and channel delivery analysis on a company portal or on an external social networking site to quickly make insightful business decisions and determine the sentiment of customers and employees. Learn More
Did you know?
Customers and Employees alike expect the same high quality experiences whether externally on the web or internally on the company intranet.
So what does an Exceptional Digital Experience look like for...
- Compelling - captivate your customers with a rich experience and the content they need and desire
- Empowering - exchange valuable insights and feedback and build trusted relationships, loyalty and advocacy
- Relevant - listen to and anticipate customer preferences and captivate them with rich, personalized digital experiences.
- Consistent - delight users on any channel or device with integrated and tailored applications and content
- Compelling - captivate your employees with a rich experience and the content they need and desire
- Empowering - increase knowledge sharing by providing rapid access to experts and expertise
- Relevant - deliver a personalized experience with the right information to the right audience when needed
- Consistent - seamlessly transition your organizations digital experience regardless of your device
Organizations across all industries need Exceptional Web Experiences. IBM has paired technology expertise with industry thought leadership to offer best-practice guidance optimized for the particular business you are in.
Learn More about the solutions we offer:
- IBM Customer Experience Suite
- IBM Employee Experience Suite
- See our Customer Stories and Successes
- Demo our software
- IBM Exceptional Digital Experience Video
- Understand, engage and deliver exceptional digital experiences (PDF, 715KB)
- Forrester Total Economic Impact™ study of IBM Exceptional Web Experience
- IBM is in Gartner's Leaders Quadrant for Horizontal Portals