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Boost Effectiveness of Marketing Programs

Register on the right to see the full recording.

Join this half hour webinar and learn how you can improve your marketing operations by improving the effectiveness of your enterprise scale marketing programs. Professional Services Consultants Jim Harbison and Jose Martins will walk you through common bottlenecks and productivity blockers. Then they’ll walk you through several key best practices other IBM clients are using related to global calendaring, asset management, budgeting, even task management workflows and online collaboration, markup, and approvals.

During the webinar, you’ll learn how to:

• Utilize Marketing Operations' user-friendly, team-oriented capabilities for managing your organization's marketing activities

• Take advantage of the configurable and reusable marketing asset repositories to streamline your planning processes

• Integrate with your key enterprise systems and business applications into your Marketing Operations application

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