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Big data: New insights transform industries

An IBM White Paper

Big data: New insights transform industries

Organizations today are collecting tremendous volumes of data, generated by a wide variety of sources, often at extreme velocities. This is “big data”—the millions of stock trades, call detail records (CDRs), social media posts and patient test results produced every single day.

Leading organizations in financial services, telecommunications, retail, healthcare, digital media, insurance and other industries are adopting advanced technologies to generate new, actionable insights from big data that can help them dramatically reduce financial risks, increase operational efficiencies, enhance customer loyalty and improve healthcare outcomes. These organizations are tapping into big data to transform not only their businesses but also their industries.


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