BARC Score Enterprise BI and Analytics Platforms

This is the third edition of the BARC Score Enterprise BI and Analytics Platforms vendor evaluation and ranking. As BARC explains, this report “evaluates modern enterprise BI and analytics platforms that are able to fulfill a broad set of BI requirements within the enterprise.” It ranks major vendors “on a variety of criteria, from portfolio capabilities, architecture and portfolio integration to sales and marketing strategy, financial performance, product strategy, geographical coverage, ecosystem, organizational strength and customer feedback.”

The most commonly referenced portion of the report is the BARC Score graphic, which ranks each vendor along two axes: Portfolio Capabilities and Market Execution. Each vendor is assigned to a market segment based on its combined scores along the two axes. These segments are: entrants, specialists, challengers, market leaders and dominators. IBM has been named a market leader in the report, covering a broad range of BI technologies and services within the enterprise.


In both the graphic and the vendor description, the IBM portfolio—including IBM Watson Analytics, IBM Cognos Analytics, IBM Planning Analytics, IBM SPSS and IBM Data Science Experience—gained very favorable reviews. IBM had one of the most capable portfolios and the highest single score on Market Execution.

In addition to the graphic, the full report features a one-page overview of the strengths and weaknesses of each of the 20 ranked vendors, as well as short descriptions of several dozen more BI vendors whose products did not meet the inclusion criteria.

For more details, read the full report.

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