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Business analysis through Cognos Analytics to gain insights from past data

IBM CAS x Brock DASA Workshop Series 4 of 4 - Cognos Analytics Exploration

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2020-11-28

This tutorial walked students from Brock University's Goodman DASA group through the steps to do business analysis through Cognos Analytics to gain insights from past data.

Over the course of this workshop, students learned how to set up an Exploration in IBM Cognos Analytics and use it to explore the customer churn of a internet service company Telco. They constructed various visualizations with AI's help to gain insights of the data. Then, they performed an Driver analysis and made a decision tree diagram to reveal aspects that has the most churn.

Participating Organizations:

IBM Canada Advanced Studies
Brock University's Goodman DASA

Categories

Cognos_Analytics