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TM Forum - Management World 2012


IBM will highlight four demonstration areas that focus on imperatives to help you succeed in this dynamic industry environment.

1) Deliver Smarter Services – Do you know the sources of your future revenue?
IBM helps you create new revenue streams, optimize the customer experience, and drive top line revenue growth. Learn how to gain 360˚ customer insight, identify new revenue opportunities, rapidly launch new services, and leverage cloud computing and other emerging technologies.

2) Accelerate Commerce – Are you selling the right products to the right customers at the right time?
Smarter Commerce accelerates the transformation from traditional telecom service provider to digital commerce superpower. It helps re-engineer the buy-market-sell-service commerce cycle to address critical areas such as campaign management and multi-channel transformation.

3) Transform Operations – How do you reduce operational costs while increasing OSS/BSS agility?
IBM will demonstrate world-class innovation which can substantially transform your daily operations to improve customer retention, accelerate process automation, and increase network performance and service quality leveraging agile and flexible processes for rapid introduction of new services. Discover the difference IBM provides from order management to service assurance and more.

4) Build Smarter Networks – Are you unlocking the potential of your network?
Smarter networks use analytics to transform network infrastructure and operations from reactive to predictive. It interconnects operations and infrastructure silos for greater efficiencies, optimizes your current and next generation network, and creates new opportunities to monetize the mobile network.