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Maureen Fleming Maureen Fleming
Program Vice President Business Process Management and Middleware Research

Maureen Fleming is Program Vice President for IDC's Business Process Management and Middleware research area. In this role, Ms. Fleming examines the products and processes used for building, integrating, and deploying applications within an extended enterprise system.

With more than 20 years of industry and analyst experience, Ms. Fleming most recently came from Symantec, where she worked in the strategy and planning group. A major area of focus was examining emerging security technologies aimed at protecting an enterprise’s digital assets from outbound threats stemming from bad process and malicious employee behavior.

Prior to Symantec, Ms. Fleming ran marketing for a startup firm focused on commercializing the use of grid technology to deploy content and applications to the edges of networks. She also worked in the product marketing and the office of the CTO groups at Ascential Software before its acquisition by IBM. During her tenure there, she focused on the strategy, planning and product-enablement of real-time data integration. Prior to Ascential, Ms. Fleming led the team at a startup firm that invented the concept of business activity monitoring (BAM). Ms. Fleming was also an analyst at Gartner, where she researched technologies that allowed enterprises to create and manage information, particularly real-time information and the associated enabling technologies.

Ms. Fleming began her career in technology as a programmer for the University of Michigan, where she has a Bachelor’s of General Studies degree with concentrations in computer science, economics and journalism.

John Mesberg John Mesberg
Vice President,  B2B and Commerce,  IBM Software Group
IBM Corporation

In this role he is responsible for bringing value to our clients through an expanded suite of solutions including powerful eCommerce capabilities, market-leading order management products, innovative optimization and logistics solutions, and extensive B2B integration capabilities.

John's former role was Vice President of AIM Services & Support for IBM’s Software Group. In this role he lead a team of technologists who extend our software development labs and who provide remote and on-site assistance (including e-learning and lab-based education, consulting, and support services) to our clients and system integrators. His team’s ultimate goal was to ensure client success and enable the ecosystem for self-sufficiency.

John’s other role was Vice President of Financial Services Solutions for IBM’s Software Group. In this role he was responsible for setting strategy and product direction for IBM’s middleware portfolio to assure alignment to Banking, Insurance and Financial Markets client requirements.

Prior to joining IBM John was part of Booz-Allen and Hamilton’s Information Technology Group. While at Booz-Allen John led IT strategy consulting engagements at numerous Fortune 500 firms, including leading firms in Insurance and Banking.

John started his career in Operations Management and IT management in manufacturing organizations. This foundation gave him a strong sense of the difficult operational issues faced by all businesses attempting to manage significant change.

Keith Potts Keith Potts
Vice President

Keith played an important role at Sterling Commerce for 23 years before he started his own Sterling professional services division at ComResource in 2005.  ComResource is a family owned business and dedicated to maintaining integrity with all of our customers.  ComResource is the most utilized service provider for Sterling solutions by IBM Lab Services and authorized to resell all IBM Commerce B2B and MFT solutions.
While at Sterling, Keith was on the committee that formed Sterling Integrator (now IBM B2B Integrator) and was the Development Manager for the first Sterling EAI product, Catalyst. 

  Keith has been to over 20 countries training and implementing Sterling’s solutions.  Keith also trained hundreds of Sterling resources on Sterling solutions including Pre-Sales, Support, and Services. 

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