Product lifecycle
Abstract
IBM is committed to providing our customers with high quality, innovative products. In order to deliver on this commitment, we evaluate our product portfolio and elect to discontinue specific products. By now, the majority of Unica’s customers have migrated from the legacy releases to newer, more feature-rich release of IBM Unica products, enabling them to take advantage of the latest and most advanced capabilities.
Content
This announcement serves the following product lines:
- Affinium Campaign
- Affinium Campaign Collaborate
- Affinium Campaign Interact
- Affinium Campagin eMessage
(Current eMessage offerings are offered through a Software as a Service subscription) - Affinium Campaign Optimize
- Affinium Detect
- Affinium Leads
- Affinium Model
- Affinium Plan
- Affinium Security Manager
- MarketSoft DemandMore Leads
- MarketSoft DemandMore Insight
- MarketSoft DemandMore Referrals
To better serve our customers, Unica will focus product development and support resources on the newer releases and products, therefore, Unica is announcing the following end of support dates.
|
Unica Products/Version
|
End of Support Effective Date
|
| Version 7.x | 30 April 2015 |
Previously announced withdrawals:
|
Unica Products/Version
|
End of Support Effective Date
|
| Version 1.x | 30 April 2011 |
| Version 2.x | 31 December 2011 |
| Version 3.x | 31 December 2011 |
| Version 4.x | 31 December 2012 |
| Version 5.x | 31 December 2012 |
| Version 6.x | 30 April 2014 |
Customers with active service contracts for the listed products will continue to receive support to the effective date. Customers with active service contracts are welcome to contact IBM Unica Customer Support with any questions or concerns.
We thank you for your business and look forward to serving you in 2012 and beyond with IBM and Unica Enterprise Marketing Management software.
| Segment | Product | Component | Platform | Version | Edition |
|---|---|---|---|---|---|
| Enterprise Marketing Management | IBM eMessage | ||||
| Enterprise Marketing Management | IBM Interact | ||||
| Enterprise Marketing Management | IBM Leads | ||||
| Enterprise Marketing Management | IBM Distributed Marketing | ||||
| Enterprise Marketing Management | IBM Marketing Operations | ||||
| Enterprise Marketing Management | IBM PredictiveInsight | ||||
| Enterprise Marketing Management | IBM Contact Optimization | ||||
| Enterprise Marketing Management | Unica Detect |
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