Why IBM?
IBM has extensive experience in applying business analytics, both to its customers’ and its own business. With hundreds of experts on staff, IBM has one the largest professionally trained business analytics organizations in the world. IBM has long been a thought leader in business analytics, and IBM research has lead to breakthroughs in mathematics, operations research, and management science that have found applications in thousands of companies across hundreds of industries. The breadth and depth of IBM’s offerings in business analytics can help almost any organization to anticipate change and operate more efficiently.
What we offer
Business Analytics
- Descriptive Analytics
Leverage the power of massive data sets to derive insights that drive your business. Use data slicing, visualization, business rules and other tools to make sure decision makers have the right information at the right time to identify and understand key business events and trends. - Predictive Analytics
Extend the insights derived from descriptive analytics to anticipate future developments. Use powerful statistical methods to forecast shifts in your business environment, predict how customers will react to actions by you and your competitors, and anticipate adverse events in time to alleviate or even to prevent them. - Prescriptive Analytics
Utilize predictive models to optimize your responses to future developments. Maximize the value created by your decisions while observing resource limits and the policies and regulations that govern your business. Test decisions against robust "what-if" scenarios. Automate routine decisions to permit your management to focus attention on the critical complexities you face.
Allied Products and Services
Powerful IBM products and services turn information into action by deepening insights into the past and present and looking over the horizon to the future to optimize decisions
- IBM ILOG Visualization
Advanced graphical displays for user interface developers
- Cognos Business Intelligence
Software for business intelligence and financial performance management helps you make the decisions that drive better performance
- SPSS predictive analytics
Predictive analytics that helps your organization anticipate change so that you can plan and carry out strategies that improve outcomes
- Business Analytics and Optimization
Services that can help you predict and respond to opportunities and threats and optimize operations to capitalize on new sources of revenue



