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IBM Software in the Insurance industry

Insurance Self Service

Today, most insurers are facing significant challenges in boosting revenue and expanding market share, while trying to cut costs. Companies must manage these challenges while meeting customer and sales force expectations.

To meet those challenges, delivering on three key business objectives will be critical to taking the front office to the next level and will drive the need for self service investments:

“Online self-service is imperative for insurers. Even those companies that use agent channels to sell their products will need online self-service capabilities for their policyholders. Customers will increasingly want to come to the insurer direct for some of their service interactions.”
Gartner, 2008

Watch Brian Jewsbury, IBM Software Insurance Specialist, discuss the challenges around creating a powerful customer experience

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