IBM Information On Demand EMEA Conference Website

Working with an independent Paper Selection Committee comprising IBM customers, Business Partners and industry experts an invaluable programme has been designed for business and IT leaders and practitioners. Compelling for all organisations, large or small, the programme addresses how information and analytics, combined with business best practices, real-world examples and customer testimonials, can help to “Create Insight. Transform. Go Beyond”:

• “We need insight.” How do you gain access to the right information? Where, when and how can you start to predict the future based on the information you already have that you need to make decisions based upon actual facts?
• “We need a single view of our customer.” How do you aggregate customer information and exploit advanced analytics to deeply understand and meet individual customer needs?
• “We need to position our organisation for growth.” How do you create a deeper insight of your business operations? How do you analyse your information and then how do you use, store and access it in the most cost-effective and efficient way?
• “We need to manage risk.” Are you encountering material risk events and are you prepared to deal with bailouts, bankruptcies and new regulations?

The IOD EMEA Conference 2010 delivers you the insight, strategy and tools you need to accomplish your objectives. You can choose from over 400 sessions featuring customer-led industry solutions that deliver real business value; interactive deep-dives into the software during the labs; build your technical knowledge to make the most out of your IT investment and gain meaningful perspectives on what you’ll need to successfully manage and lead your business through the next five years. Expect an unmatched depth of resources, expertise, networking and experience with participation from the most forward-thinking organisations across the Europe, Middle East and Africa region.

• Technical Track

  The Technical Track offers an unprecedented breadth and depth of technical sessions designed to help delegates develop skills across a wide array of IBM technologies. It’s the ideal place to learn about IBM's new software products and releases and to get behind-the-scenes views of how others are solving their toughest information management challenges with IBM technology and Business Partner solutions. The areas that will be addressed in the Technical Track include:

  • Business Analytics

    Imagine an easier way to bring together critical data from multiple systems so business leaders can answer critical questions to optimise performance. Imagine enabling business users with access to key information instantly through dashboards, predictive analytics, mobile applications, and a range of reports.
    
    Attend the Business Analytics sessions to hear practical strategies for optimising business performance and gain tips and techniques on new ways to gain more value from your existing IBM Cognos software. This is also the place to learn about SPSS software and the entire IBM Business Analytics portfolio of solutions and services IBM delivers.
    
    There is a new urgency to drive the maximum value from your organisation’s information now—when the decisions being made can have long-lasting impact.

    Review the top Business Analytics Sessions (394 KB)

  • Cloud Computing

    Cloud computing is emerging as a real and viable computing model and is thus an area that is top of mind for most IT and business leaders. While IT professionals look to the Cloud for flexibility, agility and cost effective scalability, for business users, the Cloud offers the promise of self-service, simplified interfaces, networking and collaboration. IBM Software is delivering on both fronts.

  • Database Management

    This track is targeted at technical professionals, managers and architects who want to grow and develop their IBM database skills, including IBM DB2 for Linux, UNIX and Windows, Informix, and solidDB. Participants interested in learning more about DB2 can hear how industry-leading innovations, such as DB2 pureScale, DB2 pureXML and DB2 Deep Compression, have positively impacted organisations' enterprise architecture and technology strategies. Get the latest information about DB2 and the tools that support an efficient infrastructure. Learn how Informix delivers blazing performance, near hands-free administration, high availability and low-cost clustering. In addition, learn about the solidDB product family, featuring relational, in-memory database technology that delivers extreme speed, performing up to ten times faster than conventional disk-based databases. Get information on the latest features and dive deeper into the capabilities that make IBM’s database management software industry leading.

    Review the top Database Management Sessions (394 KB)

  • Data Warehouse and Analytic Systems

    In these sessions, you’ll learn how IBM's InfoSphere Data Warehouse software and appliances go beyond traditional data warehousing to deliver more insightful, relevant information across your organisation. Get the latest information about IBM's data warehousing portfolio and learn how you can extend your warehouse with business intelligence, information integration, master data management, UIMA and more. In addition, hear how the IBM Smart Analytics System and the Smart Analytics Optmiser provide broad analytics capabilities on a powerful DB2 and warehouse foundation.

    Review the top 10 InfoSphere Sessions (391 KB)

  • Enterprise Content Management

    IBM Enterprise Content Management delivers IT solutions rapidly to solve increasingly complex business problems, helping organisations manage content, optimise business processes, and enable compliance with an integrated infrastructure to make better decisions faster. Business users have become much more involved in directing and owning their end applications and solutions. To be effective, they need to have access to ECM capabilities that can be rapidly and easily deployed in response to increasing business challenges and opportunities. IBM ECM also helps shorten time to value. Through faster and more flexible ECM application development and deployment, companies can lower costs and increase business agility.
    
    The ability to make decisions better and faster is a real competitive advantage that IBM Enterprise Content Management (ECM) solutions can help provide. IBM ECM improves workforce effectiveness by enabling organisations to transform their business processes and case management, access and manage all forms of content, secure and control information related to compliance needs, and optimise the infrastructure required to deliver content anywhere at anytime.

    Review the top ECM Sessions (391 KB)

  • Enterprise Information Architecture

    Constructing a flexible information architecture can be a daunting task if you’re unsure how certain products work together. If you have questions about how IBM’s wide portfolio of Information Management software products fit seamlessly together, attending this track of sessions will provide the understanding needed to manage your data and content, pull together trusted information that cuts across diverse silos, and gain valuable insights to optimise your business. Gain the in-depth knowledge you need to design a flexible architecture that supports heterogeneous environments and helps you gain control over the ever-expanding demands for fast, accurate and relevant information.

  • Information and Data Governance

    Organisations are often operating with blind spots. Whether they are security exposures, compliance challenges, data quality, escalating IT costs, or one of many other challenges, 85 percent of CIO’s don’t believe that their information is sufficiently well managed. Information Governance is focused on raising organisational awareness and effectiveness at managing the information supply chain. This track will provide an overview of IBM’s Information Governance strategy, including how to understand the set of business and technical drivers that generate the need, and teach attendees the process for generating a strategy within their organisation. Participants will also learn more about how to use specific IBM products like InfoSphere Foundation Tools & Content Assessment to facilitate and document collective agreement on definitions, taxonomy and sources; InfoSphere, Optim and Guardium software to manage information quality, lifecycle and protection and security; and Cognos and SPSS for managing consistency on how information is represented to the business.

    Review the top Data Governance Sessions (1.45 MB)

  • Innovations in Information Management

    IBM Information Management software offers end-to-end capabilities to manage data and content, gain valuable insights to optimise business processes and pull together information from diverse sources. With new innovations and features continually developed, attendees can learn the absolute latest direct from the IBM experts. Sessions in this track will provide deep product knowledge on new features and releases, including the IBM Smart Analytics System and Optimiser, DB2 pureScale, “DB2 X,” solidDB, Optim, InfoSphere Warehouse and more. Learn more about the innovations in Information Management software!

  • Integrate & Transform Information

    Organisations that upgrade or consolidate enterprise applications, migrate data from legacy applications, build data warehouses, or integrate data for master data management need the power and flexibility of a data integration software platform that helps derive more value from heterogeneous information spread across systems. Sessions in this track will focus on how the IBM InfoSphere Information Server plays a critical role in building a scalable and flexible architecture to integrate enterprise data for trusted information. In addition to learning more about InfoSphere Information Server and InfoSphere DataStage, attendees will also gain valuable knowledge about how the InfoSphere Foundation Tools can shorten development cycle times, increase operational efficiency, eliminate and streamline duplicate processes, promote team collaboration and become more responsive to customer demand.

    Review the top 10 InfoSphere Sessions (391 KB)

  • Master Data Management

    Master Data Management is about consistency by getting a unified, complete and accurate view of your master data. This track will detail how and why master data management provides the strategic architecture and business enabler to manage not only party (customer, supplier, partner), account and product data centrally, but also how to extend to other domains equally strategic to your organisation. In addition, find out how IBM InfoSphere Master Data Management solutions can help improve customer satisfaction, reduce costs and risk, increase revenues, and reduce expenses.

    Review the top 10 InfoSphere Sessions (391 KB)

  • System Z Database Management

    This track is targeted at technical professionals, managers and architects that want to grow and develop their System z skills. Sessions in this track will enable attendees to broaden their knowledge of both IBM DB2 for z/OS and IBM IMS. Learn how the latest System z software not only helps reduce downtime and achieve greater cost advantages, but also enables organisations to accelerate application development, respond to rapid changes in market, and innovate. Attendees will hear best practices and the latest product information and learn from real customer experiences.

  • System z Information Management

    This track is targeted at technical professionals, managers and architects that want to grow and develop their System z skills. Sessions in this track will enable attendees to broaden their knowledge of DB2 for z/OS, IMS, and Data Management Tools, along with InfoSphere Information Server, InfoSphere MDM, CDC and Replication. Learn how the latest System z software not only helps reduce downtime and achieve greater cost advantages, but also enables organisations to accelerate application development, respond to rapid changes in market, and innovate. Attendees will hear best practices and the latest product information and learn from real customer experiences.

• Business Leadership Track

  The Business Leadership Track is designed specifically for executives, line of business managers, senior IT managers, influencers and key decision makers from organisations within EMEA. Business leaders attending the conference will also have the unique opportunity to schedule one-to-one meetings with key IBM executives and distinguished industry and technical leaders to share ideas and discuss your specific needs.
  
  The Business Leadership programme has been expanded to include more sessions covering a wider range of topics of interest to business leaders including: overall business performance, customer service, risk and governance issues related to proper management of content and data, covering the following industries:

  • Banking and Financial Markets

    Banks and Financial Markets are focused on growth with continued recovery efforts from the worldwide financial crisis which has led firms to re-examine their business models. This track will focus on the strategic use of information assets to gain new intelligence for Smarter Banking yielding improvements in customer care, managing risk and capital adequacy, and increasing revenues and profitability.
    
    Additionally, speakers will offer best practices for technology deployment and developing an information agenda roadmap.

  • Communication Service Providers

    This track will feature proven solutions and best practices for business executives to increase revenue and customer satisfaction, identify most profitable customers, pro-actively address customer issues to reduce customer churn, and bring new products & services to market faster.
    
    It will also provide IT executives with proven solutions and best practices to reduce operational costs while maintaining service levels, assess, track and improve information quality to support key business initiatives.

  • Energy and Utilities

    This track will feature proven solutions and best practices for business executives to efficiently manage the assets from procurement, deployment, operation, maintenance to disposal, track and optimise grid performance to prevent outages and restore outages faster, manage the regulatory compliance needs in a cost-effective manner.
    
    It will also provide IT executives with proven solutions and best practices to reduce operational costs while maintaining service levels, assess, track and improve information quality to support key business initiatives.

  • Insurance

    The dynamics in the financial market and continued business complexity continue to challenge the insurance industry. Smart insurers are implementing innovative solutions to retain customers, grow their business, manage risk, and improve the efficiency across their enterprise.
    
    The insurance industry track will present sessions led by industry experts and case studies from your peers and other industry experts that are relevant to today’s insurance challenges and business drivers, including latest regulations like Solvency II and other key initiatives.

  • Government

    The Government Business Leadership sessions will illustrate how IBM is helping governments at all levels to become smarter – from connecting people to using business intelligence to improve insight and elevate performance. You’ll learn how to improve government processes such as collecting taxes, providing social services and fighting crime and fraud, while reducing cost. Come see IBM specialists, customers and Business Partners outlining how they are working towards smarter government.

  • Healthcare & Life Sciences

    Healthcare & Life Sciences Business Leadership sessions will provide opportunities to learn how IBM is helping healthcare providers and life sciences companies become smarter by unlocking and integrating clinical and financial information, managing unstructured data, using real-time predictive analytics and measuring and monitoring performance. Come see how IBM customers are gaining higher levels of medical accountability, lowering costs, improving quality and clinical outcomes and raising efficiency.

  • Media & Entertainment

    This track will feature proven solutions and best practices for business executives to measure and improve performance of advertising spend, cross-sell and up-sell across existing customer base; repurpose existing content and deliver it new distribution channels to drive higher revenue and profits.
    
    It will also provide IT executives with proven solutions and best practices to reduce operational costs while maintaining service levels, and to assess, track and improve information quality to support key business initiatives.

  • Retail and Consumer Products

    In 2010, retailers and consumer products manufacturers continue to face dramatic shifts in consumer behaviour and market segments. Consumers are increasingly more informed, and demanding – magnified in the younger consumers who are also accelerating the rate of their transformation. The choice is clear: innovate or face irrelevance.
    
    This track will demonstrate the best IT and business practices by leading retailers and consumer product manufacturers that are answering these challenges by delivering a smarter shopping experience, creating better, demand-driven merchandising and supply chains, and driving smarter operations.

  • Manufacturing and Processing

    Manufacturing and process companies are under extreme pressure to increase production, reduce costs, and become more efficient (and increasingly green) in all their operations, in the face of global economic and regulatory challenges. Increasingly, manufacturers are using information in new ways to drive innovation, increase operational efficiency, improve the utilization of their assets, and optimize their supply chains for better cash flow and to lower operating costs.
    
    Join us at Information On Demand EMEA 2010 to gain valuable insight on how you, too, can optimize your business by leveraging information in response to this extremely challenging and competitive environment.

  • Travel and Transport

    Today, travel and transportation providers face global market challenges such as balancing capacity with demand, serving empowered customers, and operating more efficiently while assuring safety and security. To attain break-away success, providers must exploit new intelligence from advanced information capabilities that support real-time decision making and business insight. Learn from industry leaders who are achieving new levels of business performance by maturing their information capabilities to propel their business forward.

• SPSS Directions 2010 EMEA Conference

  We are pleased to announce that we will be co-locating the SPSS Directions European Conference 2010 at the same venue as IBM IOD EMEA Conference 2010 - the Rome Marriott Park hotel - on 17 and 18 May. The addition of the SPSS event allows our customers and Business Partners to familiarise themselves with a market-leading predictive analytics portfolio that includes data collection, modeling, statistics and analytics deployment. These solutions can be easily deployed into existing business processes for optimised, automated decision-making. By attending Directions you can discover the latest trends in predictive analytics, see success stories, share ideas with the brightest minds in analytics, and gain practical SPSS product tips and tricks. With compelling keynote speakers, breakout sessions, networking opportunities and social receptions, Directions offers a wealth of information that you can immediately put to good use. For more information please go to www.spssdirections.com/emea (link resides outside of ibm.com)

  Special pricing offer! IOD EMEA Conference 2010 attendees can attend Directions at a discounted rate. This option is available during the registration process.