Mobile Enterprise Summit

IBM Software
Mobile Enterprise Summit
Put your business in Motion
IBM South Bank Client Centre
London, 18 th June 2013
IBM MobileFirst


Using Analytics to determine what makes a good App: Gain insight into the user experience, optimise digital & mobile experiences to drive online conversion, analyse mobile behaviours and quantify business impact of user struggles to improve customer service

Paul Cotton
Paul Cotton is the former CIO for Avaya Europe who now runs businesses delivering eCommerce and Data Analytics solutions from IBM. K2uno specialise in Online Customer Experience Management and Predictive Analytics using IBM technology exclusively. As the first Tealeaf Certified partner in the UK, K2uno are able to offer IBM’s Tealeaf CEM software with a range of professional implementation, support and consultancy services. More details can be found at .

Mobile Solutions for Your Social Business

This webcast discusses key mobile initiatives—covering smartphones and tablets—with a focus on mobile solutions for a social business, which include web experience solutions that deliver compelling, personalized multichannel solutions to rapidly-growing mobile audiences, inside and outside your business. Learn how these mobile solutions can help your organization extend and transform your social business so that you can evolve engagement with customers and partners from “liking” to leading and advocating and also enhance your workforce effectiveness.

Native, web or hybrid mobile-app development

As mobile apps continue to take a central role in the businesslandscape, organizations around the world are mobilizing a growing number of mission-critical services.This paper attempts to show, the answer lies not in one development approach, but rather in a flexible solution—one that can harness the benefits that each provides and support not only the development of a first mobile app, but of all future apps, regardless of their development approach.

ROBINSON Club improves information flow and customer satisfaction

IBM social business tools enable easier internal communication

Enterprises of all sizes need smart mobility cloud solutions that reduce costs, increase control and mitigate security risks. Combining the power of cloud computing with the freedom and functionality of mobile devices can give enterprises access to a wide range of key benefits, including increased reliability, real-time updates and access to applications that embrace and cultivates the spirit of collaboration and community — both internally and externally — while delivering unprecedented return for the time invested. Attend this Webinar to learn how to enable your workforce – wherever they work – with broad access to the social collaboration tools that will help an organization become a social business.

Social business anytime, anywhere. IBM mobile software for social business

Leveraging IBM Web Experience Factory

Applications are most commonly delivered as portlets, which means that they can add to the user experience as part of the overall site or portal. IBM Web Experience Factory is a multichannel development tool for building key business applications designed to optimize user online experiences. This white paper will show you how Web Experience Factory can help you deliver exceptional web experiences - even in a resource-limited world.

IBM Multichannel Web Experiences

Organizations have always looked for better ways to reach, collaborate and communicate with customers, vendors, suppliers and employees. Doing so drives higher growth, creates more efficiency and increases productivity. With an increased focus on mobile and social functionality, IBM’s portfolio enables organizations to build exceptional web experiences using simple tools that enhance the ease in authoring of content and delivery of services across channels.