Ringnes improves staff efficiency and optimizes its distribution processes when it teams with IBM to deploy an RFID solution.

"With the new RFID framework provided by IBM we are finally able to capture the shipping data we need to refine our process and get product to our customers quickly." - Ringnes

Customer:
Ringnes

Industry:
Consumer Products

Deployment country:
Norway

Solution:
Business-to-Business, RFID

IBM Business Partner:
Intermec Technologies

Founded in 1876, Ringnes is one of the largest brewers in Norway and a subsidiary of the Carlsberg Group. In addition to its own, alcoholic offerings, Ringnes is also the sole bottler and distributor of PepsiCo beverages in Norway.

Business need:
Ringnes lacked a comprehensive logistics solution for tracking its large shipping volumes. The company was managing its inventories manually, so it didn’t always have a clear picture of how much product was being distributed and where those shipments were in the distribution process. Ringnes sought a solution that would provide the logistics data it needed to manage its inventories, coordinate its loading procedures and improve its efficiency.

Solution:
The IBM team deployed IF5 Fixed radio frequency identification (RFID) readers from IBM Business Partner Intermec Technologies at the docks, and equipped the shipping containers with Intermec Small Rigid RFID tags. They use IBM WebSphere® Premises Server software to track and register the loading and unloading of products. Inventory processes are monitored using reports generated by IBM DB2® Alphablox® software. Both the WebSphere and DB2 applications are hosted on a new IBM System x3550 server.

Benefits:
• Optimizes logistics processes, driving improved staff efficiency • Provides valuable shipping and inventory data • Coordinates the loading and unloading of transport vehicles, helping to get product on store shelves more quickly

IBM products and services that were used in this case study.

Hardware:
System x: System x3550

Software:
WebSphere Premises Server, DB2 Alphablox

Service:
GTS ITS Integrated Communications: RFID Services

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