Success stories

Case studies of how IBM helps its customers succeed

By partner > InSites Consulting

3 column nested results data table.
Number Title Date

RTL Nederland analyses social media buzz to optimise its product offering ... Using IBM SPSS Predictive Analytics software to gain insight into viewers’ preferences

RTL Nederland worked with InSites Consulting to capture viewer opinions from user-generated comments on social media and other online buzz by using IBM predictive analytics software. This helps RTL Nederland to better understand audience needs and preferences, and hence incr...
04 May 2011