By client > Myriade
| Number | Title | Date |
|---|---|---|
| 1. | Customer recruitment and loyalty at Myriade ... Only 10 years ago, there were more than 4,000 mutual insurers in the marketplace - today there are only 750 left.Myramide uses IBM SPSS Statistics to analyze portfolios and conduct segmentation studies for their branches in order to tailor sales campaigns to specific geographical areas or even to types of customer on the basis, for example, of age, location and risk factors |
15 Jun 2011 |