Success stories

Case studies of how IBM helps its customers succeed

By client > Laboratorios Indas

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Number Title Date

Laboratorios Indas grows pharmacy sales by 37 percent ... Using IBM predictive analytics to analyse customer demand patterns and optimise sales processes

Laboratorios Indas has implemented a business intelligence solution that provides precise intelligence on where and how sales efforts should be focused in order to maximize profitability.
06 Jun 2011

Laboratorios Indas maximises sales during visits to pharmacies ... With IBM SPSS Modeler

Laboratorios Indas implemented IBM SPSS Modeler which allows the Data Mining and Market Research team to extract both external and internal marketing data from the company’s data warehouse in real time and unite and exploit the sets of data simultaneously.
13 Dec 2010