Success stories

Case studies of how IBM helps its customers succeed

By client > L’OCCITANE en Provence

3 column nested results data table.
Number Title Date
1.

L’OCCITANE en Provence ... A retailer in France uses analytics-driven behavioral segmentation to create finely-tuned campaigns with a potential to boost online revenue by nearly 2,500 percent, and conversion to sale by almost 1,700 percent as compared with nontargeted campaigns

A retailer in France sees email open- and click-rate increases and higher email campaign revenue improvements when it works with IBM to implement a cloud-based solution using IBM LIVEmail and IBM Digital Analytics integrated with a targeted email application provided by IBM ...
28 Dec 2011