By client > Harrah’s Entertainment, Inc.
| Number | Title | Date |
|---|---|---|
| 1. | Harrah’s Entertainment, Inc.Leveraged existing technology investments with Teradata and IBM Cognos products to enhance customer loyalty and marketing with a closed-loop system. Harrah’s expanded it’s use of IBM Cognos BI software to drill deeper into customer data. |
27 Feb 2009 |