Success stories

Case studies of how IBM helps its customers succeed

By client > Banco Itau Argentina

3 column nested results data table.
Number Title Date
1.

Banco Itau Argentina ... Optimizing customer cross-selling and acquisition strategies with predictive analytics.

Using IBM® SPSS® Modeler*, Banco Itau Argentina implemented predictive models to identify target clients with the highest purchase probabilities.
18 Nov 2010