Success stories

Case studies of how IBM helps its customers succeed

By client > An online baby care retailer

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Number Title Date
1.

An online baby care retailer nets a 129 percent higher conversion rate

With the goal of remarketing to customers who abandoned their carts and recapturing lost revenue, the eRetailer created an automated email campaign leveraging a solid integration between IBM LIVEmail and email services from Silverpop.
09 Nov 2011