GfK Group - IBM Client Reference Video

Published on 01-Nov-2010

Validated on 01 Mar 2013

"Using the network intelligence technology from Qosmos on the System x3850 X5 with Intel Xeon processor is going to create a revolution in the industry." - Jacques Combet, strategy and business development director, GfK m2

Customer:
GfK Group

Industry:
Computer Services

Deployment country:
France

Solution:
IT/infrastructure, Energy Efficiency, Linux

IBM Business Partner:
QOSMOS, Linux

Overview

GfK Group is the fourth-largest market research company in the world, delivering market research services that include monitoring of mobile Internet usage.

Business need:
Huge volumes of data are involved in this process, requiring tremendous processing power to ensure rapid analysis and timely reporting.

Solution:
GfK has partnered with IBM Business Partner Qosmos, a network intelligence company, and has chosen for its processing needs an IBM System x3850 X5 powered by the Intel® Xeon® processor 7500 series.

Benefits:
The IBM solution delivers the high-performance processing required for massive data analysis, provides the scalability to analyze up to one billion packets per second, and saves space and energy costs.

Video

This video shows how GfK Group, the fourth-largest market research company in the world, and Qosmos, a network intelligence firm, work together to measure and analyze data from millions of websites using the IBM System x3850 X5 featuring the Intel Xeon processor 7500 series.


Products and services used

IBM products and services that were used in this case study.

Hardware:
System x: System x3850 X5

Operating system:
Linux

Legal Information

© Copyright IBM Corporation 2010 IBM Systems and Technology Group Route 100 Somers, New York 10589 U.S.A. Produced in the United States of America October 2010 All Rights Reserved IBM, the IBM logo, ibm.com, and System x are trademarks or registered trademarks of International Business Machines Corporation in the United States, other countries, or both. If these and other IBM trademarked terms are marked on their first occurrence in this information with a trademark symbol (® or ™), these symbols indicate U.S. registered or common law trademarks owned by IBM at the time this information was published. Such trademarks may also be registered or common law trademarks in other countries. A current list of IBM trademarks is available on the Web at “Copyright and trademark information” at ibm.com/legal/copytrade.shtml Intel, the Intel logo, and Xeon are trademarks of Intel Corporation in the U.S. and/or other countries. Linux is a registered trademark of Linus Torvalds in the United States, other countries, or both. Other company, product and service names may be trademarks or service marks of others. IBM and Qosmos are separate companies and each is responsible for its own products. Neither IBM nor Qosmos makes any warranties, express or implied, concerning the other’s products. References in this publication to IBM products, programs or services do not imply that IBM intends to make these available in all countries in which IBM operates. Offerings are subject to change, extension or withdrawal without notice. All client examples cited represent how some clients have used IBM products and the results they may have achieved.

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