Impact 2008 - Reimagine connectivity

You can get smarter business outcomes!

In tough economic times, you need to work smarter.

Learn how — join us at the Smart SOA World Tour! See how the Smart SOA™ approach can power the business outcome you seek, from cutting costs to improving customer satisfaction.

The Smart SOA™ approach lets you leverage actual SOA deployments to help you achieve smarter business outcomes. IBM embeds the "smarts" from its 6,550 SOA customers into best practices, products and service offerings, industry expertise, and skills.

At a World Tour event, you'll learn from IBM customer speakers how the Smart SOA approach can help you to:

Connect your business applications
Support end-to-end business integration
Enable rapid transformation
Deliver predictive business capabilities
Drive business agility and innovation

Just getting started with SOA? Looking to expand your SOA environment to mission-critical systems? Regardless of what stage you're at, you can get smarter business outcomes — attend a Smart SOA World Tour event!

Events around the globe - register today!

Whatever your role, there's a World Tour event for you!

World Tour events for both business and IT roles help you align the two and achieve optimal SOA results.

Smart SOA Business Forums: for business and IT executives

Green Solutions Powered by Smart SOA: help drive greener business processes for competitive advantage
Customer Experience Powered by Smart SOA: help deliver a superior customer experience
Integrated Operations with Supply Chain Powered by Smart SOA: transform the supply chain from a cost center to a competitive advantage

Smart SOA Technical Series: for enterprise architects and developers

5 Easy Ways to Start Your SOA: achieve quick wins
Building on Your SOA Foundation - Advanced Concepts: proven roadmap and resources to address higher profile business issues
Business Process Management Powered by Smart SOA: help drive performance and ROI through process optimization
Connecting Your Applications in Better Ways Through WebSphere and SOA: a robust, scalable platform for SOA deployments

Industry Roundtable Summits: roundtable discussions facilitated by industry experts, featuring customers talking about their experiences