Rational automotive industry solutions

Today, the automotive industry is facing its biggest crisis in decades: The recent economic downturn has reduced significantly the demand for, and production of, new vehicles.

To survive, automotive manufacturers and suppliers must cut costs by improving efficiency in product development, manufacturing, and service-after-sales.

On the other hand, to ensure future growth, these groups must look beyond cost savings to the development of new vehicle technologies.

IBM® Rational® solutions for the automotive industry can help industry leaders survive today’s challenges and thrive into the future. Our integrated solutions enable automotive original equipment manufacturers (OEM) and suppliers to more successfully design, deliver, and improve:

• Modern automobiles and heavy trucks containing the sophisticated in-vehicle electronics and embedded software systems required to address changing regulatory frameworks and shifting consumer preferences

• Integrated end-to-end telematic solutions to connect vehicles with their environment and to satisfy increasing safety and comfort requirements

• Efficient IT software and enterprise systems to better automate automotive business processes and to integrate operations in manufacturing and service-after-sales