"Innovation is the central issue in economic prosperity," notes Harvard University economist Michael Porter. And software has become a catalyst and enabler of innovation.
To stay competitive, organizations must unleash the creativity and productivity of their teams like never before. Whether delivering compelling and differentiated products and services, or transforming organizations to become more flexible and efficient, successful businesses will leverage software as the central nervous system driving innovation and change. Consider:
- 66% of all products rely on software as a key differentiator
- 90% of innovation in today’s cars is based on electronics and embedded software
- 35,000 applications make the iPhone personalized, fun and successful
- Productivity improves two to three times when software helps teams automate, collaborate and analyze effectively
IBM Rational can help you deliver greater value from investments in software. Now, let us help you use software to drive innovation as a business imperative that is planned, implemented and managed. We can help you establish an innovation agenda.
Build a smarter planet with smart products
Drive innovation by employing an integrated software platform to design and deliver Smarter Products that are intelligent, instrumented and interconnected.
Optimize desired business outcomes
Continuously improve the ability to achieve desired business outcomes with reduced cost and risk by improving the productivity of software delivery with measures and controls.
Free up resources by putting software delivery in the cloud
Reduce the time and cost of the software delivery cycle by leveraging a cloud delivery model, and instead re-direct investments into innovation that matters.
