IBM SolutionsConnect 2013

Turning Opportunity into Outcomes
4 juni
DeFabrique, Utrecht

Big Data

Dagvoorzitter van IBM SolutionsConnect 2013 is Ronald Velten, Marketing, Communications & Citizenship Director of IBM Benelux. Als gastheer en moderator zet hij het inhoudelijke kader neer en leidt hij het evenement in goede banen.

11.00-12.00 Ontvangst
12.00-12.45 Opening keynote
12.45-14.00 Lunch & Networking
14.00-14.30 Keynote Big Data
Turning (big) Data into Dollars: Bringing Science to the Art of Marketing & Supply Chain

Marc Teerlink
14.35-15.10 Big Data: What is it and what will it do to your organization?

Patrick Billens
Analyse and action large amounts of data in real-time

Jerome Chailloux
15.15-15.50 Exploring Big Data use cases

Frank Ketelaars
How to digest an increasing amount of data; a practical approach to data analytics and data visualisation

Taco Hiddink (Jibes Data Analytics)
15.50-16.20 PAUZE
16.25-17.00 Puzzling: Finding the missing pieces of your customer picture (in English)

Giancarlo Sassi
The ability to analyse large volumes & variety of data

Jerome Chailloux
17.05-17.20 Big Data – Closing Thoughts

Marc Teerlink
17.25-18.00 Closing Keynote
18.00-19.00 Networking drinks

Information Management – Vivisimo Europe IOT Sales

Taco HiddinkTaco Hiddink is part of the data analytics team at Jibes. In his role as Architect he designs and develops (big) data analytics solutions that help clients unlock, mine and visualize their data. His current focus is on applying advanced text-analytics to unstructured enterprise information.
Prior to his current role, Taco has worked on various projects for retail, finance and manufacturing customers. He developed web, e-commerce and mobile applications that combined data, processes and user-interfaces. In these applications, combining and presenting large amounts of data in an understandable way where a key topic.
Taco has studied Business Engineering at the Hogeschool Utrecht, The Netherlands and has 10 years of experience in information technology.

Patrick Billens is Big Data Solution Manager for IBM within BeNeLux.
He has more than 20 years active in IT, as a customer (Colruyt), business partner (RealDolmen) and (since 2006) employee of IBM. Today, Patrick is focused on Information Management Solutions within IBM. The experience goes from architecting solutions to defining business cases within the Information Management space.
Patrick is an engineer and holds a degree of International MBA (Vlerick Business School)

Ronald Velten

Sinds 2011 leidt Ronald Velten (1974) als CMO de marketing en communicatie van IBM in de Benelux. Hij is verantwoordelijk voor alle aspecten; van business planning tot marketingexecutie, en van interne communicatie tot corporate social responsibility. Hij heeft een grote interesse voor nieuwe marketingmogelijkheden en -technieken. Vanuit zijn heldere en soms wat confronterende visie op het marketingvak spreekt hij regelmatig over onderwerpen als marketingtransformatie, de alignment van sales en marketing, high-performance marketing en social media. Naast zijn functie bij IBM is hij voorzitter van de Esprix (de marketingprijs voor werk met impact) en bestuurslid van het expertiseplatform NIMA B2B.

Andre de Locht

Andre has been with IBM for almost 7 years, all of which in the Information Management brand. He joined IBM as Benelux Master Data Management seller before becoming Information Agenda Business Consultant. At present De Locht is working with clients on Information Integration and Information Governance initiatives troughout Europe.
André brings over 30 years of experience in Information Management software consultative sales and senior management positions to his current role. Prior to joining IBM he was the Country Manager of Informix Software.

Dr Teerlink is a passionate speaker and visionary from IBM, who will take you on a roller coaster ride, through witty, yet down to earth, examples of the digitization of society, how other companies leverage this to turn (big) Data into Dollars and what we can expect from data driven marketing and supply chain in the coming years.

Organizations are facing enormous challenges as they look to reap the next level of value from their business analytics initiatives. Sorting out the right self-service strategy, delivering more value, getting beyond the backlog of reports, or knowing how to start harnessing big data, visualization or decision management technologies are unprecedented challenges and opportunities. Learn how to shape your business analytics program with the new approaches, new technologies, and new ideas that accelerate and deliver the next level of value for your organization with every incremental step.

Big data is a big deal. Big data and information integration capabilities make it possible to generate insight from vast quantities of data, whether at rest or still in motion, fundamentally changing the way organizations use information. Furthermore, analytics tools can be used to virtually integrate the data with data stored in traditional warehouses. Focusing on a number of customer cases, the session demonstrates capabilities of the IBM Big Data and Analytics platform and how our customers leverage these capabilities to provide new insights and business opportunities.

It's frustrating when missing pieces ruin the fun of finishing a puzzle; it’s even more frustrating when your business does not have a complete picture of the customer. Gaining a full understanding of the customer — what makes them tick, why they buy, how they prefer to shop, why they switch, what they’ll buy next, what factors lead them to recommend a company to others — is strategic for every company. Learn how leveraging IBM’s big data and analytics capabilities can equip your customer-facing professionals with the right information at the point of interaction to resolve problems faster, deepen relationships, predict future behavior or identify the right products and services to up-sell.

Real-Time Analytical Processing for large amounts of data. Explained via European reference case.

Learn how IBM has helped a European cable company to get better insights into the quality of their digital television services, using IBM BigInsights.

A demonstration of a real-time analytics use case for Smarter Cities. Informing drivers about road and environment conditions using sensor data provided by cars.

Frank KetelaarsFrank Ketelaars is working as part of a European team focused on IBM Big Data solutions. In his capacity, Frank conducts Big Data enablement sessions and assists the local teams in positioning the solutions and establish configurations to address customer’s business challenges.
Prior to his current role, Frank has fulfilled various national and international assignments, being involved both in pre-sales and professional services around replication, database management systems, data warehouses, database replication and application development.
Frank has a Bachelor of Science from Hogeschool Eindhoven, The Netherlands and has 23 years of experience in the information business.

This demo session aims to inspire you to create solutions using data exploration and data analytics.
You will be shown live examples on how to monitor competitor activity using public data and text-analytics, and how to create and visualize a knowledge network by combining (unstructured) project, hr and employee data.

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