Supports pricing activities including new items, retails, promotions and clearances
Lifecycle Price Management includes integrated cloud-based products that retailers can deploy independently or in concert as a comprehensive solution. Using this solution, retailers can improve efficiency, optimize pricing and gain new insight into consumer behavior. Many users of the Price Management solution are accessing its powerful customer, demand, and market insights to price every item in the store, while others benefit from the solution’s comprehensive approach to managing prices across the entire lifecycle — including setting base prices, determining the right promotional price, and placing items on clearance. (Note: This solution comes in versions for a) Grocery and Hardlines, and b) Softlines).
Solution Components
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IBM DemandTec Price Management
Enables retailers to determine and implement merchandise pricing strategies.
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IBM DemandTec Price Optimization
Enables retailers to run pricing simulation and optimization scenarios based on defined objectives.
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IBM DemandTec Markdown Optimization
Enables retailers to plan and optimize pricing, profit and inventory levels for merchandise assortments.
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IBM DemandTec Promotion Optimization
Enables retailers to determine optimal promotions to accomplish merchandising and marketing objectives.
Lifecycle Price Management for Grocery and Hardlines
Optimize pricing to drive sales, volume, or profit while maintaining price image across the pricing lifecycle.
- Offers users one of the most advanced consumer demand sciences in the industry, to help retailers understand how shoppers respond to price changes based on product elasticity for each item, line, or category
- Affords merchants and buyers with a more detailed, measurable and accurate understanding of the elasticity of each item
- Provide what-if analysis” simulation to help retailers create and evaluate multiple pricing scenarios to fine-tune their pricing strategy before prices become final
- Optimize pricing based on user-defined goals and constraints defined by business rules
Single pricing system to price across entire product lifecycle and all items.
- Manage pricing across a product’s lifecycle including everyday or base prices, promotional pricing, and markdown or clearance pricing
- Single transparent pricing system provides control over all items including the most popular products, slowest movers, and most perishable items.
Improve efficiency by automating cumbersome, time-consuming pricing tasks.
- Key capabilities, such as rules-based pricing, help retailers ensure that their prices comply with their pricing policies
- Price maintenance rules allow retailers to automate the process for managing cost and competitor price changes, as well as the process for determining when new prices are sent to stores
- Streamline processes and gain more time to spend focusing on strategic analysis
Lifecycle Price Management for Softlines
Maximize volume, revenue and profit by managing and optimizing pricing across the merchandise lifecycle.
- Use softlines-specific science to identify opportunities to maximize profitability or meet inventory objectives
- Provide ‘what-if’ scenario capabilities to help retailers create and evaluate new pricing plans and options prior to execution
- Optimize pricing based on user defined goals and constraints governed by business rules
Optimize markdown timing and depth to achieve inventory and financial objectives.
- Set primary and secondary markdown goals to minimize inventory, maximize profit, or maximize revenue
- Make better decisions by designing markdown plans based on the unique price elasticity and inventory position at each store
Improve efficiency by automating cumbersome, time-consuming pricing tasks.
- Automatically create and initiate new pricing plans and scenarios based on department or class specific user-defined rules
- Automate the weekly re-optimization process to adjust markdown intervals and tactics midway through a plan, based on performance
Contact IBM
Considering a purchase?
- Request a proposal
- Request a demo or information
- Or call us at: 1-866-277-7488
Priority code: 101K803W