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Coremetrics Digital Data Exchange

Deploy and maintain website page tags with minimal support from IT

IBM® Coremetrics® Digital Data Exchange provides an easy way for companies to take advantage of IBM and third-party services by providing a single source for the collection and distribution of real-time behavioral digital data. Digital Data Exchange radically simplifies the management of IBM Coremetrics and third-party page tags, making it possible to deploy and maintain website page tags with minimal support from IT. The following features can help result in improved site and tag performance and increased data accuracy:

IBM Coremetrics Digital Data Exchange takes the need for coding out of the tagging process without sacrificing capabilities.

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