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2014 Holiday Recap Reports

 

Love is in the air for online retailers

Alert: Love is in the air for online retailers

Holiday Benchmark staff | February 16 2015

IBM Digital Analytics Benchmark shows 10.2 percent grow in online shopping for Valentine's Day over last year.
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Major Snow Storms Deliver Online Shopping Boon for Retailers

Alert: Major Snow Storms Deliver Online Shopping Boon for Retailers

Holiday Benchmark staff | February 16 2015

Snowbound shoppers in the Northeast have driven 20 percent increase in online shopping in that region during recent storms.
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Webinar: Holiday Recap Report

Webinar: Online Holiday Retail Recap: Insights and Trends for 2015

On-demand (Original broadcast date: 2/4/15)

Attend this webinar to get an overview of the 2014 holiday online retail performance. See real-time data from Black Friday and Cyber Monday – and discover the trends that can help you prepare your omni-channel approach in the year ahead.
Register for replay
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Blog: Mobile Tops Desktops for Browsing Over Thanksgiving

Worldwide Online Holiday Mobile Shopping Report 2014

Holiday Benchmark staff | February 3 2015

Mobile shoppers created record-breaking results for retailers and other businesses over the holiday season as consumers increasingly used smartphones and tablets to browse and buy. What were the biggest surprises, and what’s on the horizon for 2015?

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UK Online Retail Christmas Readiness Report

UK Retail Online Christmas Shopping Recap Report 2014

Holiday Benchmark staff | February 2 2015

Mobile continued to grow in double digits year-over-year, significantly contributing to increased eCommerce sales this holiday season. UK’s Black Friday was the biggest shopping day of the season for the second year in a row followed by Cyber Monday, culminating in online sales growth of 13.4 percent for November and December combined.

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Alert

US Online Retail Holiday Shopping Recap Report 2014

Holiday Benchmark staff | February 1 2015

For the first time, mobile traffic accounted for over half of all online traffic on Thanksgiving Day and reached an astounding 57 percent on Christmas Day. Consumers clicked their way to the best deals on Cyber Monday which continued to be the biggest online shopping day of the year.

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Blog:  Closing out the 2014 shopping season with three take-aways for 2015

Blog: Closing out the 2014 shopping season with three take-aways for 2015

Jay Henderson | January 9 2014

As the first week of 2015 comes to a close, Santa has settled down for a long winter’s nap, while retailers and marketers examine how successful this holiday shopping season really was. And I’m happy to report, with online sales up 13.9 percent year-over-year, the holiday shopping season was a success.
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Alert: Overall holiday online sales up 13.9 for the 2014 season

Alert: Overall holiday online sales up 13.9 for the 2014 season

Holiday Benchmark staff | January 5 2015

Cyber shopping through November and December set another record high while mobile traffic accounted for 45 percent of all online traffic.
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Alert: Mobile Sales Increase 20 Percent on Christmas Day

Alert: Mobile Sales Increase 20 Percent on Christmas Day

Holiday Benchmark staff | December 26 2014

Mobile devices drive more than half of all online traffic, one-in-three online purchases.
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Blog: What To Do If You Missed The Holiday Mark

Blog: What To Do If You Missed The Holiday Mark?

Jenny Eliot | December 16 2014

The pace of change in retail is only becoming faster. As we rush to prepare for the next peak in traffic and sales, we risk not having enough time to evaluate what worked and what didn’t, or seeing the trends that could impact our planning. So as you look at the data coming in this holiday season, what can you do if your site’s performance did not meet expectations?
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Three Shopping Data Takeaways for a Winning 2015

Blog: Three Shopping Data Takeaways for a Winning 2015

Maria Winans | December 15 2014

The handwriting is on the wall. To win in 2015, I recommend acting on what the data reveals. The digital shopping data from this holiday season is pointing to what I consider three prime opportunities for retailers and other customer-facing enterprises.
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