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Recap report

Holiday Benchmark Staff | January 10 2014

US holiday shoppers were once again enticed by the convenience, selection and competitive pricing offered by online retailers, as online sales notably increased year over year and showed significant increases on key shopping days.


Black Friday Alerts

Alert: UK - February online sales increase by one-fifth in run up to Valentine's Day

Holiday Benchmark staff | February 20 2014 9 am EST

In the UK overall sales rose by 21 percent during the week before Valentine's Day, compared to the same period in 2013, and half of all traffic came from mobile devices.  


Black Friday Alerts

Alert: Online retailers feeling the love on Valentine’s Day

Holiday Benchmark staff | February 14 2014 9 am EST

Data shows online sales bloomed with apparel, gifts, beauty and dept. stores over the past week of gift buying.


Click Frenzy

Australia's Holiday Online Shopping Recap Report

Holiday Benchmark staff | February 11 2014

Throughout the 2013 holiday season, Australian shoppers embraced deep discounts and competitive pricing of online retailers. November and December combined online retail sales increased by 33.8 percent over the same period last year. Delivered by IBM Digital Analytics Benchmark, this report provides a summary of online retail shopping data and trends from the November and December holiday shopping season.


UK 2013 report

UK Online Retail Christmas Shopping Trends

Holiday Benchmark staff | January 29 2014

Download the report now to get an in-depth summary of online retail shopping data and trends from the 2013 November and December Christmas season.


Black Friday Alerts

Alert: Online Mobile Sales Jump 46% Over Full Fourth Quarter

Holiday Benchmark staff | January 2 2014

New data shows the full results from October through December as mobile users drive a strong finish to the year.


Mega Monday

IBM finds mobile and online shopping up again on Boxing Day

Holiday Benchmark staff | December 27 2013

In the UK, some astounding mobile numbers - Mobile % of traffic at 58% and mobile % of sales over 45%!


Black Friday Alerts

Alert: Mobile Traffic and Sales Surge on Christmas Day 2013

Holiday Benchmark staff | December 26 2013 9 am EST

Mobile Accounts for Nearly Half of All Online Traffic.


Click Frenzy Report

Serving the Holiday Shopper at Every Turn

Chris Luongo | December 19 2013

What's Santa's secret to getting presents from Point A to Point B this season? As IBM's Chris Luongo show us in this illustrated storyboard, the magic lies in an omnichannel approach.


Click Frenzy Report

Apparel Retailers Pin Holiday Hopes On Social Media

Naomi Gross | December 13 2013

More and more apparel retailers and designers are looking to social media like Pinterest to drive awareness and sales. Naomi Gross, professor at the Fashion Institute of Technology take a look at this growing trend and what IBM Benchmark numbers revealed.


Click Frenzy Report

Comparing Shopping Holidays Around The World

Holiday Benchmark staff | December 11 2013

How did Aussie's 'Click Frenzy' compare to Brits and Americans 'Cyber Monday' this year? Read our complete Click Frenzy break down with a bonus side-by-side look at the Australian numbers against other prominent global shopping holidays.


Keith Mercier

Holiday Showdown: Retailers & Consumers Jockey For Position

Keith Mercier | December 10 2013

We're in the throws of retail's biggest online shopping game of the year. So who's got the advantage: consumers or online retailers? IBM's Keith Mercier breaks down the key match ups for you.


Mega Monday

Brits Break Out Mobile Devices on Cyber Monday

Holiday Benchmark staff | December 5 2013

In the UK, mobile sales soared 94.3 percent while Samsung users placed the largest mobile orders.


Black Friday Alerts

Looking back: Cyber Monday, Black Friday & Thanksgiving Shopping in Real Time

Holiday Benchmark staff | December 3 2013 8:30 am EST

Here's how these record-breaking shopping holidays unfolded by the hour according to IBM's real-time analytics alerts


Click Frenzy

'Click Frenzy' Sales Jump 16% Over Last Year; A Preview To Come For US's Black Friday and Cyber Monday?

Holiday Benchmark staff | November 20 2013

Thanks to the growing influence of the digital consumer in Australia, Click Frenzy is set to become a catalyst for increased holiday sales.


Black Friday Report 2013

Cyber Monday report 2013

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