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A consistently implemented software upgrade strategy can deliver measurable benefits

Since moving to DB2 more than 4 years ago, Coca-Cola Bottling Co. Consolidated has upgraded from 9.1 to 9.5 and on to 9.7 and saved more than $1 million. Because of the savings, ease of use, performance and reliability of the software, they are now in the process of upgrading to DB2 10. As Andrew Juarez, Lead SAP Basis and DBA, said, "This thing eats data for lunch."

The largest independent bottler of Coca Cola products in the U.S. has been using DB2 and upgrading to drive increased performance and lower software and hardware costs.


Want to hear more?

Take a few minutes to listen as Inhi Cho Suh, Vice President, Information Management, Product Management & Strategy, IBM Software, Marie Wieck, General Manager IBM Software Application & Integration Middleware,  Marvin Simpson, Product Support Manager, Maximal Asset Management discuss how to stay ahead of IT trends with renewable IBM Software Subscription and Support.



See why Debbie Landers, Vice President Smarter Workforce Integration, Information Management Software, believes IBM Software Subscription and Support is key to maximizing the value your IBM software delivers.

Whether you've invested in our analytics and business intelligence capabilities, our content, data, and information management capabilities, or our warehousing and integration capabilities, here at IBM we understand your software is a mission critical asset.

Watch the Information Management Subscription and Support video to learn more about IBM Software Subscription and Support and the value it delivers.