John Clarke | SVP & CIO | Nokia
Like most people, I always seem to be working in busy industries where everybody’s busy. One of the most practical things that I’ve been involved with is how to enable people to be more effective in their work life. Both here within Nokia and previously in retail and other places, I’ve done that through mobile technology—giving them both access to e-mail and calendars while on the move, letting them basically do their jobs without being tethered to their desks. That’s been very effectual because what it does, it lets them maximize those little free time gaps they have—the five minutes between going from one meeting to the next, while waiting in an escalator, or while in a queue for a coffee, they can quickly check their calendar or their e-mail; they can call somebody to organize a meeting. these are all things that normally they would have to wait until the end of the day to do and be faced with a backlog and another hour of work. It’s how to liberate them from their desk and still feel they’re connected to all of the other things going on.
[We] try to make it seamless so that they share their calendar, so it’s not a separate calendar, or they share their inbox. Having a more integrated solution is a thing to look out for there. When this technology first came about, if you deleted the e-mail on your device, it wouldn’t be deleted in your inbox. That was a frustration. Think about the user experience. Try and replicate the features and functionalities on the technologies being deployed. The lesson here is that it wasn’t a technology lesson as such. It was the idea that there are ways in which you can help people better make use of their time. What is a natural human desire is if you can help people be more productive without them thinking about it, help them minimize the amount of administration they need to do. There’s always a real interest in that. That’s what this let them do. It let them do some of the things and therefore minimize that end-of-day administrative task.