Up-to-the-minute insights for better decisions during business operations

Businesses across all industries need actionable insight from both historic and current data to gain a competitive advantage. However, up to 80 percent of inquiries for operational analytics systems require interactive look ups focused on data about a specific customer, account or patient to support real-time decision making. For example, do you need to determine:

  • How to enable a call center operator to provide the next-best-action offer to a client while he is still on the line?
  • How to assess millions of credit card transactions to detect potential fraud as these transactions happen?

To deliver the correct information as rapidly as possible, the data warehouse supporting these systems must be optimized for the right balance of analytics performance and operational query throughput. IBM offers a complete, out-of-the-box solution for operational analytics that provides both the simplicity of an appliance and the flexibility of a custom solution. Designed to handle 1000+ concurrent operational queries and provide continuous data-ingest capability, it delivers mission-critical reliability, scalability and outstanding performance.

IBM PureData System for Operational Analytics enables businesses to infuse actionable insights into business operations for improved real-time decision making.