Software for Media and Entertainment

Why IBM for Media and Entertainment

Smarter software is the muscle behind IBM solutions for media and entertainment (M&E) industry. IBM provides software solutions that enable M&E companies to address a rapidly changing market, and meet the increasing demands of the digitally-savvy customer. The solutions are harvested and hardened by the expertise gained from tens of thousands of client engagements. Across the world, leading M&E companies have implemented IBM Software solutions to:

• Build an agile digital supply chain to drive operational transformation
• Provide differentiated experiences that reshape the customer value proposition

Smarter media & entertainment solutions powered by IBM Software leverage:

• Innovative industry solutions throughout the M&E value chain based on our deep R&D research capabilities and industry expertise
• The full range of IBM server and storage products
• Partnerships with thousands of independent software vendors and the leading major network equipment providers
• Comprehensive support from IBM and IBM Business Partners to deliver an end-to-end solution that meets the unique challenges of the industry and your company

The capabilities of IBM Software build solutions on a set of integrated capabilities to deliver greater business value and competitive advantage. Following are some of the key software capabilities used by leading M&E companies worldwide-

• Smarter Commerce
• Smarter Analytics
• Business Agility

  Driving business agility in media and entertainment

• Smart Cloud

What we offer

Tackle strategic business challenges with smarter media and entertainment solutions in:

• Media, Metadata & Information Management: Establish a holistic and trusted view of consumer information across the enterprise; achieve integration between disparate systems with technology; and establish processes to capture, manage, store, preserve and deliver data.
• Business Process Transformation: Model, manage and optimize business processes by leveraging a unique, standards-based SOA infrastructure that is 'media aware' and can automate the flow of digital media content throughout an enterprise, including integration of third party vendors using the FIMS standards.
• Business Analytics & Optimization: Leverage your data sources and social data to to develop predictive analytics and business optimization to enhance decision making about what markets to pursue, how to package and price offerings, and how to make operations more effective and efficient.
• Multi-Channel Enablement: Transform the customer experience and create new revenue generating opportunities with a broad spectrum of multi-channel focused application solutions including HTML5 application development on iOS and Android mobile devices, B2C & B2B commerce, capturing user interaction with your properties, and full life cycle marketing campaign management.
• Infrastructure Management & Security: Management tools enabling secure and optimized performance across all assets, networks, systems and channels. We can extend your enterprise security to all the iOS and Android mobile devices, as well as provide Log analysis and threat intelligence.

Accelerate time to value

IBM Industry Frameworks are software platforms that combine the business capabilities of award-winning IBM software capabilities with industry specific assets and best practices. IBM Industry Frameworks help clients deploy business solutions faster while lowering project cost and risk.

IBM Media Enterprise Framework provides proven software solutions, best practices and guiding principles for M&E companies to run their businesses more effectively and gain competitive advantage.

Learn more

To learn more about how IBM Media and Entertainment Industry solutions can help your business grow, contact your IBM representative or IBM Business Partner.