Deliver a personalized conversation across all channels
The IBM® Enterprise Marketing Management Personalization Solution combines deep segmentation and lifetime behavioral data with the tools necessary to take action and reach customers through traditional channels such as print, stores and call centers; and through digital channels including the web, email, display advertisements, mobile devices and social media.
For email personalization
For personalized product recommendations and offer personalization
Cloud based solution that enables digital marketers to execute real-time marketing communications designed for each customer as an individual
The Enterprise Marketing Management Personalization Solution can help your organization enhance the one-to-one customer conversation and create opportunities for conversion, higher lifetime value and greater retention over the full customer life cycle.
Comprehensive protocol support including: