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Globalize your On Demand Business

Isolating the UI | PCI availability | UI expansion | UI elements | Messages & dialog boxes | Variable order | Message fragmentation | Icons & clip art | Commands & responses | Trademark terms | Line-break rules
Guideline A10-Clearly Identify and Explain All Trademark Terms

Observe the conventions for trademarks to meet legal and translation requirements. The trademark symbols, ™ and ®, or the use of a footnote, indicate to the translator that the term is probably not in the dictionary.

An unregistered trademark is designated by the symbol ™, and a registered trademark is designated by the symbol ®. Registration is done on a country-by-country basis, and can become an expensive and time consuming process. A trademark can be registered in some countries but not in others.

Guideline A10

Clearly identify and explain all trademark terms; verify all trademark claims and styles of acknowledgement with your intellectual property department.

Sometimes subsidiaries of a firm can retain their intellectual property assets, which must be acknowledged separately.


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