IBM WebSphere® Personalization for Multiplatforms will be withdrawn from marketing effective September 10, 2003. Please reference June 10, 2003 withdrawal notice.
Version 4.0 allows you to personalize the content of a Web site, intranet or extranet so that it matches the unique needs and interests of each visitor
WebSphere Personalization features:
Personalization Workspace: Define, control and preview a Web site's personalization behavior using this browser-based graphical tool.
Campaign management: Create and control audience-specific site content and e-mails for time-delimited campaigns.
Implicit profiling: Update and personalize visitor profiles in real-time based on visitor activity.
Rule functions: Exclude and limit content; personalize by browser; use subattributes of data resources in your rules.
