E-commerce is no longer just about an online catalog and shopping cart. You need e-commerce software that enables you to provide a seamless, cross-channel, multi-tier shopping experience across all digital and physical touch points. IBM WebSphere Commerce can help you achieve this, supporting all selling business models, including B2C, B2B, and B2B2C, through one implementation.
Your customers want to buy whenever and wherever they choose. E-commerce software from IBM helps you provide your customers and partners with a personalized, consistent shopping experience, whether they interact with your brand through the Web, mobile phones, social media sites, call center or in-store touch points. This means consistent catalogs, pricing, promotions and discounts across every channel, regardless of how they come into contact with your brand.