The integration of IBM Sterling Order Management with IBM WebSphere Commerce enables companies to deliver a superior experience to their on-line shoppers by providing a seamless end-to-end cross-channel and highly personalized buying experience, from opportunity through order fulfillment.

Integrated Order Management combines multi-channel order aggregation with global visibility to inventory, and delivery and service availability, enabling the complete order promise and providing the ability to “order from anywhere, fulfill from anywhere, and return to anywhere.” With optimized, rules-based order promising and scheduling, inventory and resources are appropriately allocated from any internal or external source to meet the conditions of the order and the requirements of your business.

Order Management also enables companies to present a single face to the customer by allowing information about any order, from any channel or division, to be made available on-line. It simplifies administration and maintenance of customer orders, allowing customers to check order status and modify, add, or cancel a line item or an entire order on-line as allowed by the terms and conditions of their order.

Order management-enabled commerce helps to establish an end-to-end commerce business flow from shopping to fulfillment with WebSphere Commerce through the integration of inventory, order, pricing, and promotions. With integrated order management capabilities businesses can: