Engage the power of cognitive commerce.

Join us at Amplify 2016 to experience the cognitive commerce innovations that improve customer acquisition, loyalty and profitability. With more than 200 breakout sessions, panel discussions and technical deep dives, Amplify is the place to discover the latest solutions and strategies to orient your entire business around the customer. Learn from industry thought leaders, leading organizations and IBM experts across four specialized tracks:


Customer Analytics

eCommerce & Merchandising

Digital Experience

Call for Speakers now open!

Let’s shine a spotlight on your experience and expertise in using IBM Commerce to achieve success! Share your experience and expertise with your peers at IBM Amplify 2016. If your submission is accepted, you may be eligible to receive a free conference pass.

Submit a speaker proposal

Top Reasons to Attend IBM Amplify

While at Amplify 2016 you can enhance your marketing and commerce skills to become a more effective leader in your company. You will learn how to:

Discover and enhance the value of IBM’s cognitive commerce solutions with in-depth sessions led by IBM experts and customers

Gain hands on knowledge. Best practices so you can enhance your skills and drive immediate results

Understand how new cognitive capabilities are fundamentally revolutionizing customer experiences through deeper human engagement

Network! Share and develop ideas with peers, colleagues and IBM experts

Learn to more easily execute personalized marketing across channels

Gain techniques for diagnosing and improving customer experiences

Explore solutions that will help you deliver seamless cross-channel commerce

Incorporate social business into your marketing, commerce and service efforts

Deliver the ultimate customer experience across channels for both B2B and B2C omni-channel commerce

Assess and optimize prices and promotions across digital and in-store channels