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Consumerizing Big Data
Discover three ways in which Hadoop implementations can be easily leveraged in enterprises


Featured Video


Acquire, Grow, Retain: Enhancing the 360 View of the Customer
IBM Big Data Evangelist, James Kobielus, and IBM Strategic Messaging Director for Big Data Marketing, Graeme Noseworthy, discuss how the IBM PureData System for Analytics can help organizations understand their customers in real-time.


Featured Big Data Bytes Video Chat


  • BIG DATA BYTES

    How Open Source is Changing Business

    Open-source software has arguably had the largest impact on the big data movement, and at the forefront of that is Hadoop and R. Our expert panelists discuss the effect that open source software is having in the business world.

    Watch the video (00:31:30)


Featured Blog


  • Are You Confident in Your Data?

    Meet Mr. Confident and Mr. Not-So-Sure. Both are living in a big data world, but only Mr. Confident is succeeding. Mr. Not-So-Sure struggles with understanding the context, completeness and risk associated with data.

    Read More


Additional blog posts



Infographics


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Big Data in Healthcare: Tapping New Insight to Save Lives (link resides outside of ibm.com)

Healthcare is challenged by large amounts of data in motion that is diverse, unstructured and growing exponentially. Data constantly streams in through interconnected sensors, monitors and instruments in real-time faster than a physician or nurse can keep up.

Tuning Into Big Data as the Buzz Gets Louder

Taming Big Data: Small Data vs. Big Data (link resides outside of ibm.com)

Certain things cannot be overlooked when dealing with data. Best practices must be instituted for the care of big data just as they have long been in small data. Before enjoying big data's amazing analytical feats, you must first get it under control - with tools that are up to the challenge of implementing best practices in a big data world.

IBM big data plataform

Harness the Power of Big Data for a New Economy (link resides outside of ibm.com)

Infographic shows how leading organizations are leveraging an analytics-driven approach—fueled by data—to achieve sustainable marketplace advantage and create entirely new business models.


Tuning Into Big Data as the Buzz Gets Louder (link resides outside of ibm.com)

Tuning Into Big Data as the Buzz Gets Louder(link resides outside of ibm.com)

The data on big data is... well.. big.  Here are some examples of the kind of noise you'd encounter while gathering data about big data.

The Flood of Big Data

The Flood of Big Data(link resides outside of ibm.com)

Today’s rapidly growing flood of big data represents immense opportunity for forward-thinking marketers. But to fully leverage the potential that exists within massive streams of structured and unstructured data, organizations must quickly optimize ad delivery, evaluate campaign results, improve site selection and retarget ads. This is where the IBM Netezza® Factor comes in play, enabling a fluid analysis of complex data capable of unleashing a torrent of innovative, next-level ideas and results.

Big Data: The New Natural Resource. Big data is growing fast.

Big Data: The New Natural Resource(link resides outside of ibm.com)

Big data is the digital convergence of structured data found inside databases, and unstructured data flowing from new sources like social networks, mobile devices, sensors, RFID, smart meters and financial systems. Today, organizations can capture and analyze any data, regardless of what type, how much, or how fast it is moving, and make more informed decisions based on that information.

TDWI. Big Data Maturity Model Sponsor.

TDWI Big Data Maturity Model and Assessment Tool

Sponsored by IBM, this big data maturity online assessment tool enables organizations to objectively measure the maturity of an enterprise’s big data analytics program across five dimensions that are key to deriving value from big data analytics: organization, infrastructure, data management, analytics, and governance.


BIG DATA BYTES

Big Data Bytes Live Video Chat

Join us on the 1st Friday of every month at 2:00 pm EST for the hottest topics on big data, analytics, Hadoop and data science.


Weekly Twitter Chat

Weekly Twitter Chat

Join us every Monday at 12:00 pm EST for a Twitter Chat on Customer Experience Optimization.


IBM Big Data Podcasts on iTunes

IBM Big Data Podcasts on iTunes

Brought to you by IBM, the Talking Big Data Podcast provides the latest thinking on big data and its implications for the enterprise from a range of experts.


Big data product portfolio

IBM’s platform for big data gives organizations solutions specifically designed for the needs of the enterprise


Top 5 Big Data Use Cases

Top 5 Big Data Use Cases

Conversations around big data are shifting from "What is big data?" to "What can I do with big data?" This podcast describes five uses—with real-world examples—that hold high potential value for many organizations.



Analytics: The Real-world Use of Big Data

A new study, by IBM’s Institute for Business Value (IBV) and the University of Oxford, details how real-world enterprises are using big data.


Big Data: Transforming e-mail marketing effectiveness for Constant Contact

Big Data: Transforming e-mail marketing effectiveness for Constant Contact

Learn how Constant Contact is using IBM big data products to help improve analysis performance by over 40 times,reduce wait time from hours to seconds, and increase client campaign effectiveness by almost 25%.


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