Big data in action
What types of business problems can a big data platform help you address? There are multiple uses for big data in every industry – from analyzing larger volumes of data than was previously possible to drive more precise answers, to analyzing data in motion to capture opportunities that were previously lost. A big data platform will enable your organization to tackle complex problems that previously could not be solved.
Listen to our customers discuss their success with IBM's big data platform
Big data = Big Return on Investment (ROI)
While there is a lot of buzz about big data in the market, it isn’t hype. Plenty of customers are seeing tangible ROI using IBM solutions to address their big data challenges:
- Healthcare: 20% decrease in patient mortality by analyzing streaming patient data
- Telco: 92% decrease in processing time by analyzing networking and call data
- Utilities: 99% improved accuracy in placing power generation resources by analyzing 2.8 petabytes of untapped data
IBM’s big data platform is helping enterprises across all industries. IBM understands the business challenges and dynamics of your industry and we can help you make the most of all your information.
When companies can analyze ALL of their available data, rather than a subset, they gain a powerful advantage over their competition. IBM has the technology and the expertise to apply big data solutions in a way that addresses your specific business problems and delivers rapid return on investment.
Financial Services
- Risk and fraud management
- Customer analytics
Transportation
- Logistics optimization
- Traffic congestion
Healthcare/Life Sciences
- Medical record text analytics
- Genomic analytics
Telecommunications
- Call detail record processing
- Customer profile monetization
Energy and Utilities
- Smart meter analytics
- Asset management
Digital Media
- Real-time ad targeting
- Website analysis
Retail
- Omni-channel marketing
- Click-stream analysis
Law Enforcement
- Real-time multimodal surveillance
- Cyber security detection
Energy
See how Vestas Wind Systems uses IBM's big data platform to improve wind turbine placement for optimal energy output.
Healthcare
See how IBM’s big data platform is being used to alert hospital staff of impending life threatening infections in premature infants up to 24 hours earlier than current practices.
Cross Industry
See how IBM’s big data platform is being used by clients across multiple industries for real-time analytical applications
Telecommunications
See how T-Mobile is using IBM's big data platform to store and analyze petabytes of call detail records to improve customer care and reduce churn
The IBM Big Data Platform for Retail
Take advantage of fast-moving market opportunities by analyzing diverse data sets about customers and products.
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