Learn how to move beyond marketing and merchandising to continuous engagement for increased sales and better customer loyalty.
Learn how to deliver exceptional experiences across all channels and make it easy for your customers to do business with you.
Learn how better integration of your value chain reduces complexity, increases business value and improves customer satisfaction.
Topic and solution areas in this track include:
Supplier Management; Risk and Compliance; Source to Contract; Enterprise and Category Spend Management; Emptoris.
Procurement and Legal Professionals
Learn how to optimize your procurement and contract management strategies and the operations to help increase value and savings, improve supplier performance, increase customer satisfaction and mitigate risk. As expectations for quality, price and ethics rise, it is imperative to adapt your procurement and legal decisions. You must establish long-term, collaborative relationships with suppliers and partners to react nimbly to market changes, minimize supply disruptions, protect your brand and take more cost out of doing business. With IBM’s Smarter Commerce approach, you can use actionable intelligence to optimize spend, maximize revenue and focus on high-value categories and supplier development programs to serve your customers more quickly.