Host
David Nour,
CEO, The Nour Group, Inc.,
Sr. Mgmt. Advisor
David
Nour's bio
Guest Speaker
Sir Terry Leahy,
Former CEO of Tesco
Sir
Terry Leahy's bio

Today’s customers are smarter. They decide when, where and how the buying process begins and ends, and who will be part of it. They are mobile and social – connecting with you and each other – and have high expectations. Winners take loyal customers and make them advocates. They maximize every moment in the customer journey by creating and delivering intuitive customer interactions with a smarter approach to commerce. From adaptive procurement to supply management, to personalized marketing and seamless cross-channel sales, to relevant and responsive customer service, find out how to deliver a delightful customer experience every time, in every context.
Tuesday: 18 June
Wednesday: 19 June
Thursday: 20 June
In this exciting opening general session, learn how to engage with your customer in context, predicting their needs, preferences and intentions to deliver seamless, intuitive customer interactions. Find out how leading clients are making the most of their Buy, Market, Sell and Service processes to create a customer journey that leads to great results.
Keynote Speakers:
In this compelling general session, learn how to look beyond segments and demographics to provide the right offers, services and information at exactly the right moment. Leaders will share how they leverage insights to predict customer desires, and collaborate across the enterprise and with their partners and suppliers to deliver new customers, happier customers, higher sales and greater profit.
Keynote Speakers:
In the closing general session, learn about the latest innovations in big data, mobile, social and cloud that can help you grow revenue and profits. By delivering delightful customer experiences every time, you can turn customers into advocates. The Smarter Commerce Awards will be presented to five leading companies that have engaged their customers in new ways to achieve extraordinary results.
Keynote Speakers:
Wendy ClarkSenior Vice President, Global Sparkling Brand Center, The Coca-Cola Company
Read Biography


Craig Hayman
Manoj Saxena
Sir Terry Leahy
Jon Iwata
Karren Brady
Paul Papas
Michelle Rohde Unger
Jeremy Gutsche
Wendy Clark
Jon C. Iwata,
Michelle Rohde Unger,
Manoj Saxena,
Maria Winans,
Paul Papas,


