Host: Kristen Lauria, IBM Collaboration Solutions, Vice President, Worldwide Marketing, Social Business | Speakers: Bridget van Kralingen, General Manager, IBM North America; Martina Girkens, VP Corporate Functions IT Continental AG; and Guy Kawasaki, Co-Founder of Alltop.com, Author and Entrepreneur | Date: Monday, January 16 | Time: 10:30 AM – 11:30 AM | Location: SWAN 5-6

Today people interact in ways unimaginable just a decade ago. Data has exploded in quantity and is accessible to almost anyone. Customers wield more power than ever before. These are turbulent, fast-paced times, and business opportunities can appear in an instant and vanish just as quickly. In this insightful keynote session to kick off Connect 2012, hear IBM executive Bridget van Kralingen describe how the organizations emerging as leaders in this environment are taking advantage of these trends and applying them to transform the way they do business. Martina Girkens of Continental AG joins her to share a remarkable social business transformation story taking place across her organization. And our special guest speaker, Guy Kawasaki, offers an inspiring and entertaining look at how to tap into the magic of enchantment to lead the organizational and cultural change necessary to build a social business that will endure.

Speaker: Denis Brousseau, VP, Global Leader for Human Capital Management, IBM Global Business Services, and Gilberto Garcia, Head of Innovation, CEMEX | Date: Tuesday, January 17 | Time: 02:45 PM – 03:45 PM | Location: Swan SW 5 – 6

Social technologies have increased the ability of organizations to tap into collective intelligence – the distributed knowledge and expertise of individuals located inside and outside the formal boundaries of the enterprise. Applying this knowledge can deliver tangible benefits in developing new products and services; sharing best practices; distributing work in new, innovative ways; and predicting future events. This session provides highlights from the recent IBM Institute for Business value study on collective intelligence and highlights how one of IBM's clients has derived real, tangible business value from its ongoing initiatives that leverage collective intelligence.

Speaker: Gilberto Garcia, Head of Innovation, CEMEX | Date: Monday, January 16 | Time: 01:00 PM – 02:00 PM | Location: Swan SW 1 - 2

Innovation is a central aspect of CEMEX’s culture and the company continually strives to find better solutions for its customers. This means CEMEX is always reinventing their processes to increase efficiency in operations and to reduce their environmental footprint. CEMEX raised the bar for collaboration and innovation with the launch of MyShift, a single, seamless, and personalized portal user experience that brought together the relevant content and services to its 45,000 employees, plus powerful social media tools to unleash the creativity of their workforce.

Speaker: Olu Brown, Manager, Technology Innovation & Integration Group MIT Lincoln Lab | Date: Monday, January 16 | Time: 02:15 PM – 03:15 PM | Location: Swan SW 1 - 2

MIT Lincoln Laboratory needed to improve its intranet site to better meet the needs of 18 departments and divisions in this advanced research facility. It also needed to improve real-time collaboration and establish online research communities for 800 users. There were many assets, links, and content that needed to be redesigned, restructured, migrated, tested, and fully deployed in less than six months. Come and see how MIT Lincoln Lab met the advanced requirements of sharing information and collaborating across the research lab. Hear about the lessons learned and find out plans for future collaboration across new research communities.

Speaker: Harish Lade, GM Systems & Information Technology, Asian Paints Ltd. | Date: Monday, January 16 | Time: 03:45 PM – 04:45 PM | Location: Swan SW 5 – 6

By implementing a social collaboration platform, Asian Paints enabled its employees to respond quickly to business opportunities and to discuss and refine new creative ideas, thereby reducing time to value and increasing return on investment. In addition, the platform empowered the company with robust Web 2.0 features, which helped the client improve customer satisfaction.

Speaker: Rachel Happe, Principal and Co-founder, The Community Roundtable | Date: Monday, January 16 | Time: 05:00 PM – 06:00 PM | Location: Swan SW 1 - 2

People, relationships, and communities are becoming key competitive differentiators like never before. Technology and infrastructure are becoming cheaper, more commoditized, and plentiful. As a result, product innovation cycles are rapidly declining, and the time you once had to plan, design, and vet new ideas has all but disappeared. How do you integrate customers and align internal teams for this kind of speed and agility? What new opportunities and risks does that present? Discover how a community approach can help to discover needs before they are articulated, vet products before they are designed, and build customer commitments before products are delivered.

Doug Johnson, Director of Innovation Presbyterian and Mihnea Galeteanu, BPM Product Manager, IBM | Date: Tuesday, January 17 | Time: 10:00 AM – 11:00 AM | Location: Swan SW 5 - 6

In an industry that is ripe for innovation and disruption, Presbyterian Healthcare Services (PHS) stands out as one of the most innovative organizations. From using Twitter to broadcast a surgery live to the world to using IBM Blueworks Live to democratize the way they improve processes on a continual basis, PHS has more than adopted the main tenets of a social business, they are excelling at them. In this sit down conversation with Mihnea Galeteanu from IBM and Doug Johnson, Director of Innovation, Presbyterian Westside Healthcare System, we talk about social business as it pertains to rolling out an innovation agenda. Lessons learned about turning the naysayers, mobilizing the believers, and more importantly, wowing their customers will make for a very exciting conversation. To be heard ahead of time, tweet your questions to #ibmconnectphs.

Speakers: Michael Lynch, Manager, IT Advanced Personal & Workgroup Solution, 3M and Jeff Berg, Manager, eBusiness Arch. & Development, 3M | Date: Tuesday, January 17 | Time: 11:15 AM – 12:15 PM | Location: Swan SW 1 - 2

Social interaction not only improves information sharing, but it stimulates innovation, resulting in new products and designs. This holds true even for the largest players in the world like 3M. The company has been known for decades as an entrepreneurial organization that pursues growth through innovation. It generates a quarter of its annual revenues from products less than five years old. Originally, innovation was encouraged informally by the founders, but over more than a century, some of these practices have been formalized. Most recently, 3M has created social networks that perpetuate innovation through collaboration and interaction. Discover why 3M is admired for its ability to share knowledge across the organization and to link people and technology to produce niche products sold in many different markets worldwide all over the world.

Speaker: Kevin O’Shaugnessy, Group Digital Director, Standard Life | Date: Tuesday, January 17 | Time: 1:30 PM – 2:30 PM | Location: Swan SW 1 – 2

Throughout 2010 and early 2011, Standard Life has been rolling out a program to put in place a scalable digital enabling technology foundation based on IBM WebSphere Portal. The solution offers both business services for independent financial advisors (www.adviserzone.com) and retail services for customers (www.standardlife.co.uk). The investment made by Standard Life came while delivering a new visual identity for the organization. Join this session to understand the business drivers, audience demographics, and how this organization successfully combined their digital strategy with the business case for WebSphere Portal as enabling technology, resulting in multiple business propositions to be developed in parallel. Learn how the enhanced digital platform integrates key data sources, web analytics, collaboration, and social channels leading to improved employee productivity, advisor, and customer service levels.

Speaker: Denise Hatzidakis, CTO, Premier Health Alliance | Date: Monday, January 16 | Time: 01:00 PM – 02:00 PM | Location: Swan SW 5 – 6

If you look at almost any industry or business today, you’ll find that lack of scale is often a big problem. But what happens with the inverse of that problem when there’s so much scale—so much of a particular supply—that it overwhelms us? That’s the challenge we face with data. We have more than we even know what to do with and the amount of data grows every day as more and more of our lives get cataloged through technology. The problem is not that we need more data. The issue is that we need to get a handle on the data points and turn them into something—into information, into insight, into intelligence for every stakeholder—and to make those insights available at the right time at the right place for the right individuals. This is exactly the problem the Premier Healthcare Alliance has embarked on a journey to solve via the Integrated Performance Platform. The potential benefits for saving lives and reducing healthcare spending are staggering.

Speaker: Sameer Patel, Partner, Sovos Group | Date: Monday, January 16 | Time: 02:15 PM – 03:15 PM | Location: Swan SW 3 – 4

According to Gartner Research, $13 billion was spent on CRM technology in 2011--$13 billion on technology that's meant to "manage" the customer, but never touches them in any way. CRM has been a glorified contact management system thus far. This session frames the new expectations of tomorrow’s social, vocal, and informed prospect and customer. Specifically, how we engage, support, and serve them as organizations and why unified employee, customer, and partner collaboration is critical to effectively winning their trust and business.

Speaker: Aya Soffer, Director, Information Management for Analytic Research, IBM | Date: Monday, January 16 | Time: 03:45 PM – 04:45 PM | Location: Swan SW 3 – 4

2.5 quintillion bytes of data are created every day. In fact, 90% of the data in the world today was created in the last two years. This data comes from everywhere—sensors, posts, social media sites, tweets sent from mobile phones, digital pictures, videos , click streams, and transaction records to name a few. This data is big data, and extracting insight from this data is the big data challenge. In this talk, we introduce the world of big data, IBM's solutions, and headlights from IBM Research, focusing on usage of big data in the context of social analytics. We demonstrate how big data and social analytics can transform businesses. How can businesses improve their sales force performance? How to listen to the voice of the customer? How to improve marketing campaigns and lead generation? How can enterprises improve employee productivity and satisfaction? Learn how to transform your business by using big data and social analytics.

Speaker: Enrique Arroyo Falcon, Director of Systems of Sustainability Social/Channel/Credit, INFONAVIT | Date: Monday, January 16 | Time: 05:00 PM – 06:00 PM | Location: Swan SW 3 – 4

Increasingly, customers are looking to access and manage their business and finances completely through online channels. At the same time, companies are looking to reduce costs by servicing customers through lower touch, lower cost online channels. The challenge comes in building strong customer relationships and delivering high customer satisfaction without that human touch. This challenge is even greater for an organization such as INFONAVIT who is servicing more than 25 million customers across many different demographics and phases of the relationship. Join this session to hear about the many facets of the circuitous customer journey. While illustrating the current behaviors and attitudes of digital savvy consumers, we will also outline best practices for building relationships with customers in this new digitally enhanced environment. We share hands on experience from INFONAVIT of Mexico, The National Workers Housing Fund Institute, about what’s required to service customers in the twenty-first century.

Speakers: Bill Fandrich, CIO and SVP Operations, BCBS Massachusetts; John Ladaga, CEO NASCO, a leader in Health Claims Management; Lisa Flesher, Director of Clinical Application Services, Dallas Children's Hospital | Date: Tuesday, January 17 | Time: 10:00 AM – 11:00 AM | Location: Swan SW 3 – 4

Healthcare is changing. Come and participate in a panel led by Bill Fandrich, CIO and SVP of Operations at BCBS Massachusetts, and including other leaders in the industry representing both healthcare payors and providers. This panel discusses key topics in healthcare and how technology can help healthcare organizations meet the needs of the evolving healthcare marketplace. The dialogue includes these and other high priority topics:

• Macro-Healthcare reform...how the payor and providers are responding
• Healthcare in the retail market
• Patient and member experience in the digital marketplace
• How payers are responding to the new market
• Patient satisfaction and reimbursement
• Private exchanges and transparency

Speaker: Scott Schrader, Director of Information Systems, SXC Health Solutions | Date: Tuesday, January 17 | Time: 11:15 AM – 12:15 PM | Location: Swan SW 5 – 6

In today's competitive world, achieving and maintaining profitable growth has become a top priority for businesses to survive. New digital strategies to improve security and transparency, enhance customer satisfaction, and lift sales are emerging. Forward thinking companies are differentiating their brand by building deep, lasting customer relationships. One way to achieve this is by offering your customers an exceptional and engaging experience on your website as well as social media sites and across whatever interaction channels—from web to email to mobile device—your customer chooses. In this session, learn the core capabilities and approaches important for an organization to sustain an exceptional online customer experience. Scott Schrader, Director of Information Systems at SXC, shares how they became a social business to strengthen the relationship with their customers.

Speaker: Clint Oram, Chief Technology Officer and Co-Founder Sugar CRM and Erik Vos, Founder and Co-Owner RealConnections | Date: Tuesday, January 17 | Time: 1:30 PM – 2:30 PM | Location: Swan SW 3 – 4

Social networking and mobile communications have transformed sales and customer engagement. Today, social, mobile, flexible customer interaction is a must-have. Discover how forward thinking companies enable sellers to meet customers wherever they are — social networks like Facebook and Twitter, and reach customers however they prefer --- on any device across any channel. In this session, we demonstrate how new social capabilities combined with analytics can provide insight across all stages of the sales cycle and identify new opportunities and "who to call" in real time. In this session, you experience how to deliver the people, knowledge, and information sellers need to increase value and close deals.

Speakers: Carol Sormilic, VP, Global Workforce & Transformation, IBM and Mark Heid, Program Director, IBM Social Analytics | Date: Monday, January 16 | Time: 01:00 PM – 02:00 PM | Location: Swan SW 3 – 4

IBM has a long history of innovation for our clients and the world. But our innovation doesn't stop there. Over the years, we have developed and deployed cutting-edge tools and technologies that have given our global workforce a leading edge in sharing information, locating experts, and helping people who've never met in person develop trusting fruitful working relationships. But again, our innovation doesn't stop here. We continue to evolve our tools as we have evolved our business. Join this session and learn more about the IBM journey to becoming a social business and how we are leveraging social analytics to grow our business, engage employees, and recruit top talent.

Speaker: Dr. CheeChin Liew, Enterprise Community Manager at BASF | Robert van den Breemen, Lead Architect, Dutch Tax Office | Date: Monday, January 16 | Time: 02:15 PM – 03:15 PM | Location: Swan SW 5 – 6

Driving productivity and operational efficiency requires a new way of engaging and enabling employees. In this session, learn how social can enable your organization with people-to-people interactions and provide the ability to identify and leverage expertise throughout the organization. In addition, hear first hand from business leaders from BASF and The Dutch Tax Office on the approaches and techniques they used to drive widespread and fast adoption of new social tools.

Speaker: Dr. Jeffrey Burns, Chair, Division Chief of Critical Care at Children’s Hospital Boston | Date: Monday, January 16 | Time: 03:45 PM – 04:45 PM | Location: Swan SW 1 – 2

We are at an inflection point in healthcare. Smarter healthcare of the future requires building sustainable healthcare systems; collaborating to improve quality, outcomes, and personalized care; and increasing consumer access and value. Learn how Children's Hospital is saving lives by harnessing the unparalleled reach of the Internet and social tools to provide access to the latest knowledge about effective healthcare with clinicians across the globe.

Speaker: Ken Bisconti, VP, ECM Product & Strategy, IBM; Timothy Perry, CTO, Retirement and Protection at Genworth; and Jamie Page is Director of Information Services for Slumberland Furniture | Date: Monday, January 16 | Time: 05:00 PM – 06:00 PM | Location: Swan SW 5 – 6

Most companies are at least beginning to investigate how the use of social tools might impact their business. Due to the popular commercial use of these tools, it is often difficult to understand how what some consider a diversion can actually be a great benefit to their corporate business. Join us in a conversation around how Genworth and Slumberland have transformed their workforce by fostering collaboration and knowledge sharing using social software communities and social content. Genworth and Slumberland are driving the development of high-value content, improving business insight to support better, faster solutions to business problems.

Speakers: Rebecca Buisan, Director, IBM Social Business Cloud – Panel Host; Bob Brindza Business Analyst, Newly Wed Foods; Raymond Huff, President, Russell’s Convenience; David McCluskey, Senior Consultant for High Energy Drink Company; and Greg Neveau, Director of Technical Architecture, Brunswick IT | Date: Tuesday, January 17 | Time: 10:00 AM – 11:00 AM | Location: Swan SW 1 – 2

Cloud computing makes it convenient and cost-effective for social businesses to connect a global workforce and to improve productivity. Could your organization benefit from cloud computing? If you have asked yourself that question recently, you are not alone. While cloud computing and cloud-based email and collaboration have become the buzzwords du jour, it’s important to understand the benefits of cloud computing beyond the hype. This panel brings together industry leaders and early enterprise adopters of cloud services who share best practices, challenges, and the business benefits of cloud computing.

Speaker: Michel Min, Manager European Communication Center, Omron Europe and Dennis Rot, Director, Portico Consultancy B.V. | Date: Tuesday, January 17 | Time: 11:15 AM – 12:15 PM | Location: Swan SW 3 – 4

An organization is the sum of its people. The intranet has played an increasingly important role, and for many, it's the primary medium for organizational collaboration. That's why social businesses are invariably the best at harnessing the passion, experience, and expertise of their people. Join us and learn about Ormon's award-winning business intranet. Omron, a world leader in industrial automation. By integrating external and internal social media elements, Omron created a user-focused intranet that: powered-up knowledge-sharing across borders and between departments; stimulated communication and collaboration at all company levels; and enabled service-support to be completed better and faster.

Speaker: Ray Wang, Principal Analyst and CEO, Constellation Research Inc. | Date: Tuesday, January 17 | Time: 1:30 PM – 2:30 PM | Location: Swan SW 5 – 6

Constellation believes that by 2013, more than 50 percent of all social business initiatives will include an enterprise gamification component. Social businesses know that motivation and incentive programs can help produce revenue and productivity gains among employees and increase job satisfaction. They also know it can be time-consuming and difficult to streamline, manage, and implement such programs. Join us as we explore how leveraging game mechanics organizations can turbo charge employee engagement in incentive programs, employee recognition, training, and health and wellness.