IBM PureSystems Centre

Extending the value of IBM PureSystems

Harmony Mobile Internet Services Gateway

Flash Networks
System:
IBM PureFlex System
Provided by:Flash Networks
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Harmony Mobile Internet Services Gateway creates a smarter network by optimizing web and video traffic to significantly reduce OPEX and CAPEX, while improving user quality of experience. Harmony also enables operators to monetize the mobile Internet by offering personalized and targeted value-added applications.
  • - Business Value

    Pattern Overview


    Harmony, strategically positioned in the core network, efficiently optimizes and monetizes 90% of network traffic, from 2.5G to 4G for GSM, CDMA, and LTE networks. Harmony clientless, telco-grade, policy-based services include Web & Media Optimization, Analytics, My-i Toolbar, and Content Control.

    Harmony Web & Video Optimization solutions utilize unique optimization techniques to reduce data over the mobile backhaul, radio, and transit networks by up to 50%. In addition, Harmony Cell-Based Data Optimization automatically adjusts its optimization level based on subscriber usage and network conditions.

    Harmony Analytics is an analysis and reporting service providing operators with deep and unique insight into traffic patterns, user behavior trends, and quality of experience to enhance network planning and increase the effectiveness of marketing promotions and customer retention programs.

    Harmony My-i Toolbar monetizes open Internet access by leveraging user and network insights for targeted marketing. It drives users to the operator's stores and services, brands the off-portal experience, and generates revenues from affiliations with e-commerce vendors, mobile advertising, and search engines.

    Harmony Content Control enables operators to provide families and business users with safer and more productive Internet access. Using a personalized, self-care, web-based application, Content Control provides tools to monitor and control web content access, based on individual needs.

    Business Case

    Business Problem

    • Quicker update of data services and increased traffic
    • Improved network utilization
    • Single platform for improved efficiency and performance
    • Easy integration with best-in-class 3rd party applications, as well as existing services
    • Telco-grade from every angle; hardware standards, high availability, capacity, scalability, and system management.

  • -Technical Details

    Optimization Services

    Media optimization: reduces amount of Internet video and audio data on mobile networks while improving

    Quality of Experience Web optimization: data reduction and protocol optimization boost response times up to five fold for today’s networks and are 4G/LTE-ready

     

    Monetization Services

    Analytics: analyzes unique application-level trends and subscriber behavior to identify market and usage trends

    Toolbar: adds value to off-portal Internet by promoting high-value content and services and generating revenues from advertising

    Content control: enables operators to offer a controlled Internet experience for kids and corporate users by limiting access to inappropriate content

  • - More Information

    Provider Information


    Name: Gil Mildworth

    Email: gilm@flashnetworks.com

    Phone: +972 54 470 9947

PureSystems patterns are part of a broad portfolio of PureSystems solutions for business, cloud, and infrastructure applications.

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