IBM SPSS Data Collection Features
IBM® SPSS® Data Collection is a complete suite of products for survey, market or business researchers. It enables you to quickly and efficiently acquire clean data from the widest range of sources using an expansive array of methods.
This is increasingly important as business today demands faster, more representative and more cost-effective surveys for deeper insight into customers’ thoughts and opinions. Both commercial organizations and market research firms rely on its advanced technologies.
IBM SPSS Data Collection products provide everything you need to meet or exceed those demands.
What's new in SPSS Data Collection 7
Integration with IBM Cognos® Business Intelligence- Builds on the existing integration with predictive analytics and provides an end-to-end solution for capturing attitudinal data and publishing the data to Cognos Business Intelligence.
- Removes the need to perform any data transformation steps — results are published directly to Cognos Business Intelligence.
- Enables organizations to use a single enterprise business intelligence platform for reporting across traditional data sources and attitudinal data.
Extended capabilities for mobile interviewing- Supports the efficient collection of data on disconnected devices in regions where mobile or internet connectivity is limited.
- Provides improved field management with full support for distributed sample and quota for IBM SPSS Data Collection Data Entry and IBM SPSS Data Collection Interviewer products.
- Enables more efficient field interviewing with the ability to sort, search and select sample records, view quota targets and synchronize updates.
- Gives survey administrators more control to ensure that responses are being gathered from the correct people.
Improved call center productivity- Operate a highly-efficient and productive system.
- Includes new messaging features that allow call center administrators to share project information with interviewers and let interviewers communicate their status back to administrators.
- Delivers improved monitoring via a real-time display that shows the status of the interviewers, along with call history reports.
- Supports the ability to chain surveys together and increase productivity by engaging respondents, even when they are not suitable for the main survey.
Enhanced dynamic feedback- Integrates with IBM SPSS Collaboration and Deployment Services to embed predictive analytics at the point of dialog, and facilitates a shift beyond standard surveys towards driving a deeper dialog.
- Enables organizations to apply real-time analytics and score an attitudinal channel.
- Delivers intelligent surveying for IBM SPSS Decision Management and customer relationship management — take the next best action based on the response to a question.
A broader, more customizable feedback platform- Extends support for HTML5 input types, which allows for the representation of SPSS Data Collection question types using HTML5 input types.
- Provides the ability to integrate the use of external web services into surveys via pluggable interface components (for example, the Salesforce Interview Service for providing access to the Salesforce.com web service).
- Improves the rendering and display of surveys by letting users define specific properties, including browser capabilities and image attributes.
New survey gallery and wizards- Reduces complexity and makes it easier for business users to get started.
- Provide a simple gallery user interface that organizes library items by type and function where descriptions, prerequisites and package contents can be viewed before adding items to projects.
- Include reporting wizards to simplify common or complicated table and variable editing capabilities.
- Extend the open, configurable design of the platform and supports those organizations that wish to create their own survey assets and then make them available as library items or wizards.



