Business Analytics

IBM ASL (Application Specific Licensing)/OEM Program for Business Analytics

GET OUT IN FRONT… With the IBM Business Analytics ASL/OEM Program

Who will YOU trust to provide you the guidance, vision and resources to get to market with a proven business analytics solution today and in the future? Think Blue. Think IBM ASL/OEM Program for Business Analytics.


Are you looking to cut support costs and slash engineering expenses? Do you have a back-log of report enhancement requests from customers?

Are you looking for BI offering that can easily be integrated into your solutions and a world-class platform that you can grow with by adding new capabilities?

Are you looking for new ways to grow revenue and capture new markets? Showcase the value of your application to senior executives through the use of compelling visuals, interactive dashboards and scorecards.

Your customers are demanding better analytics. From self-service reporting and ad-hoc analysis to creating their own reports and dashboards. Are you able to satisfy their analytics needs?

How can we help you?

For more information on how to get out in front with the IBM ASL/OEM Program for Business Analytics, you can complete the contact form on our Resource Center page.

IBM has partnered with over 400 ISV, SaaS providers and MSPs (Managed Service Providers) to help answer these critical questions. We know that you are not just looking for a technology platform and a 'go at it alone approach’. You are looking for a seasoned, world-class partner that understands how to embed BI and advanced analytics into your offerings to provide the seamless experience your customers demand. As you chart the ever evolving BI and analytics landscape, from analytics in the cloud, to mobile analytics, to big data; rest assured that IBM has made significant investments in these areas that can be leveraged to take your solution to the next level.

Whether you provide hosted or on-premise solutions, partnering with IBM will help you to not only get to market with a solution quickly, but also future proof your application. A World-Class Robust Platform, a Proven Go-To-Market Partner Program, and Flexible Pricing Models will help you “Get Out in Front”.

Working with the IBM Cognos OEM program gave us the head start we needed. The experience and dedication of the team really helped us get to market quickly and effectively … they partnered with us across our entire organization, from product management to sales.

Source, Vertex


ISV, software-as-a-service (SaaS) and managed service providers (MSPs) can start with one capability or module and turn on more as needed.


Short time-to-market, robust solution, and risk mitigation are high on all ISV, SaaS, and MSP wish lists. Our dedicated advisors help you deliver.


The open platform provides the flexibility and extensibility you desire. The IBM DNA provides the trusted architecture you need.