The world's leading pharmaceutical, life sciences, and healthcare companies choose Cognos software to improve product development, increase operational performance, drive revenue and market share and comply with regulatory requirements. The top players in this industry already choose Cognos solutions, including 25 of the world’s top 30 pharmaceutical firms.
- Cognos software is built to help you leverage Teradata solutions including:
- Teradata Event-Based Communication for Healthcare
- Teradata Event-Based Marketing for Healthcare
- Teradata Healthcare Logical Data Model
- Teradata Event-Based Communication Solution for Life Sciences
- Teradata Marketing and Sales Data Management for Life Sciences
Together IBM and Teradata help you transform your customer, clinical, cost, manufacturing, competitive and regulatory data into a wealth of business insights.
Blueprints for better performance
Cognos Performance Blueprints are pre-defined data, process, and policy software models that enable organizations to quickly align strategic objectives, operational plans, people and activities. They are free of charge to IBM customers and currently include:
- Clinical Trial Enrollment Forecasting Blueprint: Provides insight into enrollment indicators that can affect the progress of costly clinical trials, to ensure adequate patient participation and facilitate collaboration among all stakeholders.
- Clinical Trial Forecasting Blueprint: Helps you better anticipate clinical trial resource requirements and accompanying expenses to comply more quickly with FDA filing requirements.
- Sales Quota Allocation Blueprint: Reduces the time, overhead, complexity and cost of managing sales quota allocations and eliminates the the need to reconcile hundreds of disparate spreadsheets.
- Sample Optimization Blueprint: Enables executives to develop and implement sample allocation plans that are in-line with corporate revenue objectives.
Popular pharmaceutical and life sciences downloads
Top 10 Reports in Clinical Performance Management white paper
Find out the critical reports that help your organization maximize profitability and gain a complete view of all clinical trial activities.
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Healthcare customer story bundle
Read how leading healthcare providers such as Martin’s Point and Vitas are increasing profitability and serving patients better with IBM Cognos software.
Pharma Perspectives article
A prescription for marketing and drug development.
10 Ways to Drive Performance: Pharmaceutical Sales and Marketing white paper
It starts with identifying your most valuable customers. It ends with budgets you can trust, and clear metrics you can track and share across your organization.
PharmaVoice Sales Effectiveness podcast
Join Brett Knowles, founder of PM2, as he discusses the reports that are necessary to promote sales force effectiveness and drive top-line growth.
IBM Cognos Clinical Forecasting Performance Blueprint demo
Learn proven best practices in enrollment indicators that can affect the progress of costly clinical trials.

