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   1.The value of a customer-centric strategy 
 The road to profitability for railroad is putting long-distance rail passenger at the center of business strategy. This depends on the right set of competencies: multi-channel platform, integrated profile and transaction history, analytics, day-of-journey CRM, integrated travel ecosystem 
Marketing Materials|TTE03003USEN| Modified: 2016-04-18
   2.Predictive maintenance benefits for the railway industry 
 Railways simply cannot afford to be unprepared or surprised by equipment downtime. With a sophisticated predictive maintenance solution in place, assets can perform when they are needed, helping to deliver a better customer experience and maximize every asset's ability to produce revenue. 
Marketing Materials|TTE03007USEN| Modified: 2015-04-13
   3.Making customer connections 
 Today's rail passengers expect convenient interactions and anticipation of all their needs. Armed with technology and a deeper knowledge of the customer, rails are in a position to simultaneously deliver a better overall customer experience and improve their bottom line. 
Marketing Materials|TTE03006USEN| Modified: 2015-04-01